Move over, Baselworld. Come 10 May, GemGenève, a new jewellery fair, will launch at Geneva’s Palexpo convention centre with a dazzling display of vintage jewels and rare gemstones. The show is open to the public and slated to end 13 May. It will also feature the latest collections from family-run labels and contemporary jewellery designers.
Nearly 150 exhibitors will be present, with names such as New York’s William Goldberg, Bangkok’s Veerasak Gems, and London’s Belmacz. Antique jewellery houses like The Faerber Collection and Yafa Signed Jewels, which specialise in rare and vintage pieces, will also be in attendance to showcase baubles from the likes of Boucheron, JAR and Cartier.
Beverly Hills jeweller Robert Procop will also be at GemGenève to unveil his latest Exceptional Jewels collection, and his new additions to Style of Jolie, a philanthropic collaboration he started with actress Angelina Jolie in 2012.
The latter features Colombian emerald jewels alongside coloured gemstones such as tourmalines, green beryls and citrines. All of its profits go to charity, specifically the Education Partnership for Children of Conflict.
What’s particularly exciting about the unveiling of the new Style of Jolie creations is that it includes the world premiere of the Zahara limited edition series, which saw Procop and Jolie joining forces with the latter’s daughter Zahara Jolie-Pitt to produce rings, necklaces, pendants and anklets bedecked with stones such as black spinel and rose quartz.
This launch is part of GemGenève’s Contemporary Designer Showcase, a lineup of under-the-radar and emerging jewellers curated by renowned jewellery historian Vivienne Becker. Its highlights include Nadia Morgenthaler from Geneva, Emmanuel Tarpin from Paris, and US goldsmith Sean Gilson.
Morgenthaler, who spent some 20 years designing for jewellery houses before starting her own brand, is known for her demure jewels featuring natural pearls and coloured stones; while Tarpin is an up-and-comer with a penchant for nature and floral motifs. As for Gilson, he focuses on quirky, geometrical pieces crafted with pearls and sustainable coral.
GemGenève is the brainchild of industry veterans Thomas Faerber and Ronny Totah, who helm jewellery companies The Faerber Collection and Horovitz & Totah respectively. They recently held press previews of the event in New York City and Hong Kong, to give potential visitors a sneak peek at what to expect.
“We would like GemGenève to become not only a vibrant trading place, but also an educational experience, a place where, each year, people come to discover new talents, new stories and undiscovered treasures,” said Ida Faerber, who runs The Faerber Collection with her father Thomas Faerber.