No one would argue that any Rolls-Royce, no matter who designs it, is the definition of luxury; but the new Rolls-Royce bespoke service takes the concept to the next level.
The personalized service by Rolls-Royce offers customers a specialised team of design, engineering and sales professionals who pledge to turn a client's individual desires of a client into reality, from personalised tread plates and contrast stitching to a special clock dial or seat piping.
Other options to choose from? A range of new exterior paints, and even initial-inlaid veneers in case you forget whose car it is.
“We’re here to make your Rolls-Royce as unique as you are,” says Thomas Jefferson, Rolls-Royce bespoke sales and communications manager. “You name it, we’ll make it happen."
Clients can decide from afar or even make a trip out of it and place their order at the main Rolls-Royce Goodwood plant.
Like their slogan goes: The only limit is your imagination.
Although custom piping and paint jobs are important, some customers are pushing Rolls-Royce bespoke service requests to the limit. If you want the exterior of your Phantom to be the colour of your nail varnish, yes it is possible (and yes, someone has already asked). Design doesn’t end at the hardware though, as any Rolls should, bespoke creations come with accessories including luggage, glassware and picnic sets, all designed in-house at Goodwood.
The process only starts with client’s wish lists though – if you want you can also stick around to see them put the engine in the car. For car enthusiasts, this might be better than watching F1. For the rest of us, we’ll just take the car.
It may take up to six months for a car to go from sketch to rubber on the road, but anyone who wants to match their car to their nail polish will probably agree that the Rolls-Royce bespoke services is worth the wait.
For more information, viti the Rolls-Royce bespoke services website.
