Home > Beauty & Grooming > Hair > The biggest hair colour trends in 2023 include brownie batter brunette and beige blonde
The biggest hair colour trends in 2023 include brownie batter brunette and beige blonde

New year, new you, new hair colour? Maybe you weren’t planning on the last part (or the second one either!) but after seeing all of the new hair colour trends for winter 2023, you might be reconsidering a fresh hair hue. After all, switching up your hair colour is one of the easiest and most effective ways to bring on a transformation, whether it’s a subtle one or a total game-changer.

“Winter hair colour is always such a very personal choice—during the summer, it’s always blonde, cool and warm,” says Jonathan Colombini, L’Oréal Paris Celebrity Hairstylist and Colourist. “However, the variations in dark tones this winter are coming from many directions.”

We turned to hair colour pros to spill the latest on hair colour trends. Whether you’re looking for a gentle hair colour refresh, a new spin on your tried-and-true colour or a total hair makeover, there’s a winter 2023 hair colour trend for you.

Hair colour trends that are going to be big this year

Brownie batter brunette

Hiar Colour Trends
Image Credit: Courtesy of @NIKKILEE901

“A trending winter hair colour this winter is brownie batter brunette, as seen on Camila Cabello, which is a rich chocolate brown with subtle flickers of dimension,” says Garnier Celebrity Colourist Nikki Lee. “Brownie batter brunette works well on anyone with a naturally darker base colour. We don’t recommend going dark like this with a naturally light base. Ask your stylist for a rich chocolate brown with some soft flickers of dimension.”

Modern auburn

Hair Colour Trends
Image Credit: Lindsay Lohan

“Lindsey Lohan is making a comeback and inspiring redheads everywhere,” says Wendy Gutkin, Senior Research Hair Stylist at Henkel. “A rich, warm auburn will neutralise pink tones in fair skin but also warms up olive and darker skin tones, adding a beautiful sparkle.”

Colombini adds that any copper tone is trending. “We’ll be seeing a lot of dimensional deep reds at the root with deep coppers in the mid-section and a very golden copper for the ends,” he says. “I’m seeing a lot of clients wanting to keep their colour placement from summer and use that as a base to explore these winter tones.”

According to Gutkin, Schwarzkopf Keratin Color 5.88 is the perfect choice for going to the red side (she works with the brand). “Before applying any hair colour be sure to clarify the hair for the most amazing results 24 hours before,” she advises. “Always allow for the complete processing time so colour can do its lift and deposit. Rinse the colour with cold water to ensure the red stays rich and shiny.”

Beige blondes

Hair Colour Trends
Image Credit: Tommy Dorfman

Sure, blondes have more fun, but do beige blondes have the most fun of all? “Beige blonde is considered a warm tone, which complements warm-toned skin,” Gutkin says. “Since many are over the trend—and work—of maintaining white blonde hair, richer warm colour has taken over. A beige blonde is perfect to add over grown-out highlights or dull blondes. Keratin Colour 7.5 warm caramel blonde is the blonde to go to for winter. Remember, it is best to start with a shade that is two shades darker or lighter than your goal colour for the most gorgeous results.”

Cool dark brunette

Hair Colour Trends
Image Credit: Laura Harrier

There’s a new way to play it cool. “Not a single sign of warmth yet a classic cool toned brunette,” Colombini says. “This is great for clients who are already naturally dark and cool dark. I get clients that stress ‘I don’t want to see any warmth or red.’ This has become such a hair colour trend since it’s minimal, can showcase healthy hair very well and is extremely low maintenance.”

To nail a DIY look, Colombini recommends going a shade darker than you think you need when selecting colour. After the manufacturer’s recommended processing time, break the line of demarcation from where you stopped applying, dragging the colour down slightly just to prevent any colour bands.

Block colours

“Block colours are trending, like I did on Paris Jackson,” Lee says. “This can be done with any colour, but I did a chunky blonde piece with some pops of red on Paris. Block colour is a fun way to change up anyone’s hair colour and can really work for anyone. You can change the colours used to compliment any different skin tone. We recommend finding some inspo photos of the specific block colour you like and show that to your stylist.”

Chocolate Cherry


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“The intense shine off of Chocolate Cherry will make everyone notice the new vibe,” Gutkin says. “Got stubborn greys? Keratin colour has the best coverage so you can even fool mother nature. Start with your application at the front hairline to get rid of those pesky greys.” Keratin Colour 1.8 Ruby Noir is a great way to venture into the world of the Chocolate Cherry hair colour trends, according to Gutkin, especially if you have warm undertones.

Tiramisu blonde

Emma Roberts
Image Credit: Courtesy of @NIKKILEE901

Tiramisu blonde is a warm-rooted blonde, as seen on Emma Roberts. “Tiramisu blonde is great for anyone with a natural light to medium base colour and looks great on people with warmer-toned skin,” Lee says. “Ask for a warm-rooted blonde with some soft dimension.”

Caramel blonde

Jennifer Lopez
Image Credit: Courtesy of @CHRISAPPLETON1

“The fountain of youth may be as simple as switching your colour to a caramel blonde,” Gutkin says. “The colour softens features and adds a sparkle to all skin tones.”

For a slightly darker spin, Colombini suggests light caramel brown. “This is still considered blonde but it’s that slight change done with a darker gloss over existing summer highlights,” he says. “It’s great for those clients that want a little change for winter without the big commitment of doing a full process of dark.”

Midnight hair

Hair Colour Trends
Image Credit: Courtesy of @JENNYCHOHAIR

Just when you thought Wednesday couldn’t inspire more makeup trends—soft goth makeup, anyone?—a hair colour trend one emerges. “Keratin Colour 1.1 Midnight Black will grab attention when you are feeling your Wednesday side,” Gutkin says. “This dramatic colour is best suited to those with olive or darker toned skin, but [I think you can] make a statement and wear whatever colour you like. The trend this season holds its own category in the glamour world and vixens in Hollywood are embracing its ‘take a second look’ appeal.”

Rooty warm chestnut brown


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“The rooty look is and will always be present in any season,” Colombini says. “It’s that colour we’ve coined ‘expensive brunette,’ a level or two darker at the base with a gradation of a few lighter ribbons (half a level lighter than base) popping through for dimensional value. The foundation of the colour is still very much warm chestnut brown. It’s one of the favorites this winter for its diversity with dimensional tones and longer hair for winter.”

(Credit for Hero and Feature Image: Anastasiya Lobanovskaya/Pexels)

This story first appeared on www.byrdie.com

©? 2022 Dotdash Meredith Corporation. All rights reserved. Licensed from https://www.byrdie.com/ and published with permission of Dotdash Meredith Corporation. Reproduction in any manner in any language in whole or in part without prior written permission is prohibited.

The biggest hair colour trends in 2023 include brownie batter brunette and beige blonde

Celia Shatzman

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