The most anticipated event in the calendar of any watch lover in Bangkok, Siam Paragon Watch Expo is back for its annual showcase of exquisite timepieces.

Now in its 12th consecutive year, the three-week exhibition is quickly becoming Thailand’s most celebrated watch expo, this time bringing in over 180 luxury watch brands from Baselworld 2018, SIHH 2018, and beyond. The official opening event welcomed watch enthusiasts and celebrities alike to an exclusive fashion show, where the extravagant timepieces were presented in utmost glamour, and to a glittering reception.

Categorised into luxury, fashion, and sports watches, the expo is themed around a ‘Unique Timepieces’ concept, allowing collectors and admirers alike to explore rare items as well as creative revivals of the classics. For an exciting teaser, the official launch show featured standout pieces presented by various Thai celebrities: Khun Nont Thanon modelled Tag Heuer’s LINK modern sports watch, and Khun Prang Kannarun Wongkhajonkai presented the Titan T-2589KM01 Neo-III Analog. The star of the night was definitely Franck Muller’s Double Mystery watch, worth a whopping 22 million baht, and presented by Khun Janie Thienphosuvan.

Click ahead for an inside look into the opening night of the Siam Paragon Watch Expo 2018, an evening of eye-catching models and timepieces. The exhibition runs through 9 August 2018 across Siam Paragon’s Hall of Fame, Crystal Court, and Watch Galleria on M Floor and Fashion Hall.

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Siam Paragon Watch Expo 2018 celebrity guests

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Janie Tienphosuwan wearing the Franck Muller Double Mystery, and Tanont Chumroen wearing the TAG Heue LINK

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SBFIVE boyband group

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Pannita Snidvongse Na Ayudhaya, Patamarat Bahiddha-Nukara, Piraya Singha, and Haruethai Jayant Na Ayudhaya

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Akanit Wichiencharoen wearing the Montblanc Heritage Chronométrie Collection

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Prakam Raiva wearing the Hublot Tech Frame Ferrari Tourbillon Chronograph King Gold

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Thanaphon Bencharongkul wearing the Breitling Navitimer 8 B01

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Janie Tienphosuwan wearing the Franck Muller Double Mystery watch

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Kannarun Wongkajonklai wearing the Titan T-2589KM01 Neo-III Analog

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Tanont Chumroen wearing the TAG Heuer LINK

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Piraya Singha wearing the Ressence Type 1 Squared

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Akanit Wichiencharoen, Prakarn Raiva, and Thananphon Bencharongkul

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Yumi Kiangsiri, Kitima Luengsitong, Chanisa Kaewruen, Jakkrit Keeratichokchaikun, Tipanat Lenbury, and Toon Mahadumrongkul

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Sutthasin Tanmanasiri and Kongpat Jiramaneekul

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Thanaporn Tantiyanon and Ruamporn Ittipong

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Lisa Gries
Managing Editor, Bangkok
Lisa loves to travel, and is always on the lookout for the world’s best nap spots. She’s a serious Asian art history nerd, and has a knack for languages and coffee table books. She hopes to publish her own novels one day, one of which will likely be called ‘All The Great Conversations I Had In A Bangkok Speakeasy.’ It’s a work in progress.