Clear blue sky on a bright sunny day is the exact weather condition we’ll want to be in when we’re at California. It’s called sunny California, for a reason. It instantly lifts up the mood and pushes you forward to seize the day. At this point of time, location doesn’t seem to matter anymore because the PUMA Cali can evoke these feelings the moment you put them on.

The PUMA Cali is for one that seeks out adventure, fun, personable yet confident. Yes, a pair of shoes can indeed boost up your level of confidence. Don’t believe us? K-Pop star, Hyolyn shares the same sentiment. The former member of popular K-Pop group SISTAR, Hyolyn is the face of the Puma #CaliTravelog campaign and it is clear that she owns qualities of what a PUMA Cali girl is supposed to be: strong, graceful and confident.

K-Pop star Hyolyn is the face of the campaign, PUMA #CaliTravelog
This Puma Cali is a revamped version, a much thicker sole as compared to the OG.

When asked on how she expects people to feel when they have the Cali on, she said, “I hope that people are able to understand that they can match various styles with Cali.”

But of course, taking and posting pictures is one of many ways to express one’s thoughts and creativity. No stranger to social media with 2 million followers and OOTD posts, we definitely grabbed the opportunity to get the star to give us a few tips on how to style the PUMA Cali.

In what occasion would you wear the PUMA Cali?

PUMA Cali goes very well with any kind of styles. It has both active and also classic look at the same time which makes the Cali very versatile. It matches with almost everything in your closet, no matter if it’s a suit or dress. You can also style it the usual sporty style that is currently trending.

Do you have any tips to share on how to style a perfect OOTD shot?

I feel the entire process of planning the shot is important. You need to really enjoy doing it from head to toe. Starting from the shoes, then bag and perhaps a hair accessory like a cap. Enjoy the process that you’ll love your OOTD shot.

Once a court staple, the Californian-style sneakers recently got an upgrade. Now it’s designed to have a much chunkier rubber sole compared to before and the subtle metallic details made the sneakers look more fresh and current. The gum sole on the tip and back adds an edge to this sleek-looking sneakers. It’s available in a variety of colours, the latest one being an ‘exotic’ version — a light mustard colour on the sole.

Hyolyn wearing the latest addition, PUMA Cali Exotic.

Think it’ll be better to see it in person? You actually can. Hyolyn is coming down to KL on the 27th of April 2019 for the Puma Cali Party. It’s going to be a California-themed party, filled with fun activities including mini bungee, and festival food from food trucks and stalls. And of course, the superstar will be performing a number of her top hits at the party. If you’re a fan, this is one you should not miss. As it’s an invitation-only event, you can join the PUMA Cali Mirror Contest to stand a chance to watch her perform live. Click here for more info.

Jolin Lee
Unlike most modern-day millennials, Jolin does not need caffeine or alcohol to power through the day (and night). Her eye for beauty is as sharp as her eyeliner flick, and she can spot your unblended eye makeup from a mile away.