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How Louis Vuitton changed fashion forever

Louis Vuitton, the founder of one of the world’s best-known luxury brands, would have turned 197 this year, but even if you don’t know his personal backstory, you’re certainly familiar with his signature monogram. Today, 125 years after his death, his classic designs are still an inseparable part of what it means to travel stylishly, from travel trunks and real treasure chests to chic handbags and mod wine holders. These timeless styles have become icons that are always in fashion.

In celebrating Louis Vuitton’s remarkable history, the brand and Siam Paragon have teamed up to present the ‘Time Capsule’ exhibition in Bangkok, now through 25 September (the exhibition is open daily from 10am–8pm). With free entry for the public, the exhibition is divided into five sections: the codes of the house, journeys around the world, elegance and beauty in motion, the icons of the house and Louis Vuitton’s past and present links with Thailand.

Situated in between Siam Paragon and Siam Centre, the exhibition is enclosed in a sleek, metallic capsule. The journey kicks off with the codes of the house, where Louis Vuitton’s distinctive designs are spotted on various travel trunks on display. Here, you’ll find the brand’s first-ever trunks and rare suitcases, as well as French artisans demonstrating traditional leatherwork skills.

The exhibition then follows a visual timeline of important milestones in the Louis Vuitton story, revealing how Monsieur Vuitton excelled at meeting the demands of new forms of transportation. The time capsule traces back to 1854, when Vuitton first established his travel luggage business in Paris at 4 Rue Neuve des Capucines. It’s interesting to see how the designer first used the LV monogram pattern back in 1896, and how it evolved in novel ways throughout the years.

At the exhibition, you’ll enjoy unprecedented access to some of the most valuable pieces and most emblematic creations from Louis Vuitton’s archives. At the end of your journey, you’ll find a unique celebration of Louis Vuitton’s past and present links with Thailand as well. This includes the special order ‘Boite Flacon’ in Yellow Epi, which was carefully created in 2006 to honour the 60th Anniversary of His Majesty King Bhumibol Adulyadej’s accession to the Throne. The second most-prized item is the specially made Watch Trunks, designed by HRH Princess Sirivannavari Nariratana in collaboration with Louis Vuitton to raise fund for the Chaipattana Foundation in 2008.

Louis Vuitton Time Capsule

‘Time Capsule’ demonstrates the ways in which Louis Vuitton has accommodated the needs and desires of an ever-changing world since 1854. Today, the craftsmanship of the brand continues to impress us, and its luggage is just as iconic a status symbol as it ever was. Fashionistas, make sure you check out the exquisite showcase of this exhibition before it closes.

‘Time Capsule’ exhibition by Louis Vuitton and Siam Paragon, 991 Rama 1 Road, Pathumwan Bangkok, +66 2 262 0130

How Louis Vuitton changed fashion forever

Rachel Kwok

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