Millie Bobby Brown is putting her own style stamp on a footwear staple this summer — and she wants fashion fans to get involved, too.
The Stranger Things star has teamed up with Converse on a new line of customisable Chuck Taylor All Stars that is set to launch this week, on July 11.
According to Converse, the new collaboration, which is dubbed ‘Millie By You,’ “highlights Millie’s love for the ocean and its animals as well as DIY fashion.”
“You’ll get to create a custom pair of Chucks with prints, colours, and materials curated by Millie,” the brand explains on Instagram, where it has shared a series of behind-the scenes photos and videos of the actress modelling her various designs, which span whale motifs and preppy, joyful colour schemes. The star was heavily invested in the design process, saying: “To choose the colours and material and print for the shoes was really specific and special to me.”
British star Brown has appeared in Converse campaigns in the past, but the launch marks her first major collection for the brand. The teenager has also amassed a wealth of fashion industry experience via campaigns for Calvin Klein and Moncler.
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Introducing Millie by You, a new collection from @milliebobbybrown that highlights Millie’s love for the ocean and its animals as well as DIY fashion. You’ll get to create a custom pair of Chucks with prints, colors, and materials curated by Millie. Available in the US and Western Europe, July 11. #ConverseByYou #ConverseXMBB
This article is published via AFP Relaxnews.