There’s no denying that the glass skin trend has been taking the beauty universe by storm; something about the dewy, shimmering, glowing skin just attracts thousands of beauty savvies.


But let’s cut to the chase: no one can really master or perfect the translucent-skin look like the Koreans. And if you are not in the know already, one of the pioneering and most successful brands behind these waves of the glass-skin trend is the renowned JUNG SAEM MOOL.

Founded by Jung Saem Mool herself, the Korean-born makeup artist has 30 years of experience in the beauty industry. She has collaborated with famed celebrities like Kim Tae Hee, BoA, Jeon Ji Hyun, and Jessica Jung, building her a significant reputation on the power of glass-skin makeup made suitable for all skin types.

A true trendsetter for the ultra-dewy trend, the celebrated beauty guru put all her love for illuminating skin into her cosmetic brand, producing a complete kit on how to achieve that glowing and glittering look with a focused concept built upon creating a natural, trendy, and professional look.


Brought in by Siam Center The Ideaopolis, JUNG SAEM MOOL officially touched down in Bangkok this month for all Korean-beauty buffs to get their premium beauty products here, too. With everything spanning from skincare, light-textured makeup base, foundation, concealer, and powder, you can now easily recreate the radiant look by yourself at home.

Here we have a little sneak preview of some of the products JUNG SAEM MOOL has on offer at their exclusive counter on G Floor at Siam Center. Scroll down for an exclusive look, and start adding to your beauty wish list.

Essential Star-cealer Foundation Illuminous 

JUNG SAEM MOOL
An integral step to obtaining the glass skin look is keeping your skin hydrated and moisturised. That’s where this Essential Star-cealer Foundation comes into play. Having the ability to lock in moisture thanks to its hydrating components, the foundation prevents your skin from getting dry and blends smoothly into your skin whilst creating a thin layer of moisture that gives your complexion that natural, healthy glow.

Essential Tinted Paste

JUNG SAEM MOOL

Part powder, part cream, this Essential Tinted Paste is a multi-purpose paste used for highlighting, blush, and contouring. The paste boasts a natural volume, neutral shade, and light texture that merges seamlessly into your skin without creating the visible hues that could make your face look messy – or even worse: cakey.

Essential Glow Base

JUNG SAEM MOOL
Those who are after a boost of glow for the skin, by all means, opt for this Essential Glow Base that will give your skin a radiant and naturally pearl-y effect. Having the formula for brightening up your skin tone and producing a moisturising layer, this product will keep your skin nourished and taken care of even when you wear makeup.

Artist Eyeshadow Palette

JUNG SAEM MOOL
Need a splash of colour to brighten up your makeup style? Eyeshadow always does the job. JUNG SAEM MOOL’s Artist Eyeshadow Palette comes with eight classic and chic shades that enable you to mix and match a colour blend to fit every occasion. With a silky soft texture, the eyeshadow provides a buttery finish to your look that blends well with your luminous skin.

High Colour Lipstick

JUNG SAEM MOOL

If you look at it right, lipstick can really bring together and settle every makeup element on your face. So treat it like your best friend and get the best one you could possibly find. We particularly love this JUNG SAEM MOOL’s High Colour Lipstick with a complexion that features both high-matte and high-moisture qualities. The lipstick is made up of a cashmere formula that lends the product a sharp and crisp colour without being dry or dusky. Applying it on your lips is like devouring a perfectly frosted buttercream cupcake. Beautiful.

For more information about JUNG SAEM MOOL or to purchase, visit the JUNG SAEM MOOL counter on the G Floor, Siam Center The Ideaopolis or call +6665 719 5170.

Facebook: JUNGSAEMMOOL THAILAND

Instagram: JSMbeauty_th

Kankanit Wichiantanon
Writer, Bangkok
Kankanit is a writer by day and a baker by night. If there’s one thing you should know about her, it’s that she can wax poetic about food 24/7. Her daily routine is writing, cooking, eating, repeat. They are the things that inspire her from morning 'til night.
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