With a clever wordplay on GDP and his usual British humor, the anti-artist-turned-prolific-brand is back at it with an e-shop echoing both the news and his career. While “Gross Domestic Product” is literally the term used to characterize a country’s wealth, here, the critical thinker comments on the current state of the arts in general. The artist couldn’t resist the witty “Where art irritates life” baseline.
Earlier this week, Banksy had shared a teaser on his Instagram page. It announced the limited opening, in London, of “The store that never opens”. In fact, the location was just a showroom, displaying all of the pieces that are now available on his GDP website.
“The next level in artist designed homewares — downwards.”
Though seen as a publicity stunt, the operation seems to be more than that. In a recent statement, the artist’s side has mentioned a name custody feud with a postcard company.
“This shop has come about as a result of legal action. A greeting cards company are trying to seize legal custody of the name Banksy from the artist, who has been advised the best way to prevent this is to sell his own range of branded merchandise,” the statement reads. “So here it is — we hope to offer something for everyone. Prices start from £10, but availability will be limited — all of these products are handmade in the UK, using existing or recycled materials wherever possible. Including the ideas.” the statement concludes.
Prices range from £10 for the Banksy™ Mug to £850 for the Banksy™ Vest. Our favorites count the likes of the official Banksy™ Shredded Tee, referencing his 2018 Sotheby auction spray painting, sold for $1.4 million dollars and destroyed on the spot by a shredder embedded in the frame of the painting. More on the gallery above.
More information and products on Gross Domestic Products.