Chanel's Coco Game Center beauty pop-up launch party

After making pitstops in Seoul, Tokyo, Shanghai and Singapore, Chanel‘s Coco Game Center has finally landed in Hong Kong, offering a fun pop-up space where shoppers can enjoy specially designed arcade games while exploring the house’s popular fragrance, makeup and skincare ranges. Highlighted products include the Rouge Coco Lip Brush made from a 2-in-1 gel formula for an ultra-light, non-sticky and moisturising texture, and the Rouge Allure Ink featuring six new shades that are exclusively pre-launching at the game center.

To celebrate the launch of the pop-up, Chanel invited its VIP and celebrity guests including Fiona Sit, Hins Cheung and Khalil Fong to a special cocktail party last night, where attendees had fun competing against each other at the claw machine, the racing simulator and more. Interested to participate? The pop-up will remain at G/F, Pacific House, 20 Queen’s Road Central through 18 June, and you may register for an appointment via the link here. In the meantime, click ahead to see photos from the fun-filled occasion.