We’re not into derivative labels here at Lifestyle Asia Hong Kong. No #GirlBoss. No #BossBabe. No SHE-E-O. The title ‘Boss’ is good — as is. In celebration of International Women’s Day, we’ve reached out to a pool of inspiring women within our circle. The mothers; the sisters; the business founders; the entrepreneurs; and, the very best girl friends that have inspired us to be better. Do better.

Here’s what Christina Devine, Val Chiu and others had to say when asked to spend a little time reflecting on their own female experience. As an entrepreneur in a male-dominated industry. As a new mother. As a mother, period. Happy International Women’s Day!


Christina Devine, co-founder of Christina Devine, says…

As the co-founder of a bridal business and a new mother, celebrating women is at the heart of what we do.

I am inspired by the power that our choices have to build a better, equal tomorrow. From our choice of partner, to how we raise our children. From the brands we buy from, to bettering the companies we build. From the communities we serve, to supporting those around us who do not have a voice. From bringing humanity to what we produce and intention to what we create. It is through these choices that we have the ability to establish an equal world. 

Find strength in the power of your choices and encourage the women around you to do the same.

Learn more about Christina Devine’s beautiful bridal collections here.


Olivia Cotes-James, founder and CEO of LUÜNA naturals, says…

Being a woman is bloody great. Periods included — yes, I’m serious.

I look forward to a future where our periods are free from scrutiny and stigma. Where our right to transparency over the ingredients in our period products is valued over the right of big corporations to protect their ‘industry secrets.’ Where we can proudly say that the materials we expose our bodies to every single month are healthy and toxin-free.

Until we reach this point, society will always make us feel that biologically, we have it just that little bit worse than men. But simply isn’t true — our periods are powerful. And it’s our job, as empowered modern people to tackle this false narrative.

I repeat, being a woman is bloody great. And I only hope that one day being open, empathetic vulnerable is normalised for men too, because only through these qualities do we have the power to change the world.

Shop LUÜNA naturals here.


Val Chiu, founder of Cocoparadise, says…

Every girl and every woman has the potential to make change, follow their dreams and make the world a better place. Sometimes we tend to forget this, so I hope you’ll be able to remind yourself that it is the act of not backing down after you fall, to not let it get to you when you are not supported, to never forget to be able to see yourself as someone capable to fight for their goals and to make them become a reality. Don’t let the world around you dampen your dreams, be ready for the challenges and keep fighting through them. ⁠

I am thankful to be able to come across so many strong ladies that have lifted me, that have taught me to live more bravely, that have held me through my lows. I wouldn’t be where I am today without them. ⁠

Shop Cocoparadise (@cocoparadiselife) here.


Tara Bernerd, founder of Tara Bernerd & Partners, says…

In my career as an entrepreneur running my own design business, I have always found support through great women, therefore as a result it has always been a part of me to ensure that I can continue to offer similar support. As a society I believe that it is important that we continue to celebrate the achievements of women in all walks of life and highlight where change can still be affected. It is key that women have positive role models to look up to, that inspire both us and future generations.

Learn more about Tara’s interior architectural practice here.


Helen McCarthy, Senior Winemaker at St Hallett Wines, says…

Being asked the question ‘What does it mean to be a woman (in whatever role you most identify with) in 2021’ has led to a day of reflection. I’ve spent the day thinking about the different roles that I have — a manager, a winemaker, a partner and most importantly, a mother. Initially, I thought about which of my roles is the most important and immediately thought of my daughter.

Reflecting on that, I realised that in both my role as a professional and mother, being a mentor and role model is perhaps the most important thing I do and that I associate being a successful woman in 2021 with this. I have had many role models and mentors in my life, from my parents to managers to friends. Their influence on me has been strong and I feel it is my role (and obligation) to pass this forward.

Learn more about St Hallett Wines here.


Christine Yu, founder of Lapidary Limited and co-founder of AndAll, says…

As an investor and founder, being a woman in 2021 to me means to take a seat at the table. But it doesn’t stop there: it also means that I have the responsibility to create more seats at the table for more women. We need more women founders, investors and board members in decision making roles. After all, diversity drives innovation.

Shop AndAll — a line of gender-free, sustainable shirting founded in Hong Kong — here.

Joey Wong
Constantly in pursuit of a multi-hyphenated career, Joey has written her way through fashion trends, youth culture and luxury retail in New York and Hong Kong. Beyond internet adventures tracking down the perfect vintage find, you can probably catch her sipping on her third oat milk latte of the day in the city’s newest café. She’s currently mourning the loss of TikTok in Hong Kong.