Balenciaga will make you want to adopt an animal, and do it in great style, too.
Whilst we all have ways to shower our pets with unconditional love, Balenciaga just found the best way for all animal lovers out there.
Balenciaga has launched a capsule collection called ‘I Love Pets’ in support of animal rescue services. In true Balenciaga cheek, the capsule collection ranges from apparel to accessories and includes T-shirts, hoodies, bags, and jewellery emblazoned with lo-fi prints of pet photos and slogans. For every purchase made, 10 percent of the proceeds from the capsule will be donated to La SPA, France’s most prominent animal protection charity.
What makes the collection even more special is the photo prints of rescued pets owned by Balenciaga employees framed within charms and earrings, and printed upon totes and clothing. They are accompanied by phrases like “Woof Woof,” “Meow,” “I Love Cats,” and “I Love Dogs.” For those interested in adopting a pet, the pieces also include a hotline for more information in regards to the process of adoption.
Furthermore, the brand has also designed a 90s-inspired website to raise awareness for abandoned animals with a link to one of the oldest animal protection organisations in the world, La Société Protectrice des Animaux (La SPA). Through educational efforts and donations, the luxury fashion brand hopes to positively impact the world. We absolutely ship it.
Want to see more? Check out the collection right at I Love Pets.
This story was originally published on LifestyleAsia Bangkok.