We’re all familiar with the quote ‘style is timeless’, but do you know what else transcends generations? The urge to shop. Whether you’re a conscious shopper who only buys what you need, a shopaholic who constantly craves retail therapy, an aristocrat from the 19th century or a humble civil servant in 2019 with a paycheck to splash — there’ll always be days when you find yourself hit with the shopping bug. That’s why prestigious American retailer Bloomingdale’s was founded in 1862: to bring everything you need under a single roof, whether it’s men’s or womenswear, shoes, handbags, accessories, jewellery, kid’s clothing or even homeware.
Today, with an iconic flagship store in New York City and a total of 38 stores in 11 states, Bloomingdale’s has expanded to become the country’s only nationwide, full-line, upscale department store. Other than designer pieces from top international brands such as Chanel, Louis Vuitton, Prada, Salvatore Ferragamo, Jimmy Choo, Michael Kors, Tory Burch and Marc Jacobs, to name a few, the store also carries collections from emerging and contemporary brands as well as their own exclusive labels AQUA and The Men’s Store. But that’s not all: Bloomingdale’s has proven itself to be a one-stop shop for not only the young and thin, but customers of all sizes from petites to plus size, and age groups from the Millienniels to the Gen X, Baby Boomers and, yes, the Matures. It’s no exaggeration to say there really is something for everyone.
It all sounds great, but what has it got to do with all of us in Hong Kong, you may be wondering? In a world where everyone is enjoying the crowd-free, stress-free experience of online shopping, Bloomingdale’s has also extended its reach to over 200 countries across the globe with its official online store, bloomingdales.com, with free international shipping to Hong Kong on orders over US$150. The site is also specifically built to cater to customers from every single country, supporting 18 payment methods and more than 70 different currencies.
The start of the brand new year calls for stylish new gear for your wardrobe, and what better way to start off the new season than with something vibrant and colourful? For Pre-Spring 2019, Bloomingdale’s is offering a range of bright-coloured pieces for all your style needs. With puffed sleeves — a style inspired by those from the eighties — still an ongoing trend this coming season, we recommend trying this floral mini dress from Alice McCall (HK$3,799); but if you’re not that fond of a full-on pink attack, we also love this ruffled knit dress from Suboo (HK$2,279) for its colourblocking, topped with a ruffled hem for a hint of added elegance. Interested to see what else Bloomingdale’s is offering for the season ahead? Head to the website here for more. While you’re at it, don’t forget to keep an eye out for sale items that are tagged ‘Big Brown Bag Sale’, which will get you an extra 20% off the discounted price tags.