Express your individuality with the Valentino Garavani Rockstud Spike Bag

Following the departure of Maria Grazia Chiuri (former co-creative director of Valentino since 2008), Pierpaolo Piccioli took over as the sole creative director of the fashion house. For his first collection, he decided to take the essential values of the Maison towards a brand-new path that goes beyond tradition and rules, presenting us with a new Rockstud Spike Bag that embodies the cult of high Italian craftsmanship, while simultaneously capturing his passion for individual expression.

Taking on the familiar shape of a rectangle, the all-new Valentino Garavani Rockstud Spike Bag is highlighted for its ability to adapt to the character, attitude and diversity of the wearer, whether it be rock, street or anything contemporary. The surface of the bag is decorated with an artisanal quilted technique, and embellished with studs for a boost of personality and edge. To further enhance the bridge between great tradition and individual character, an additional handle is added between the shoulder strap and the body of the bag, instantly transforming the bag into a fun and adjustable object that welcomes infinite possibilities of personalisation.

Celebrities from across the globe including actresses Fan Bing Bing, Mini Yang, Jessica Alba, and model Karlie Kloss have all been spotted with the Rockstud Spike Bag, each styled in a different and unique way. Both Fan Bing Bing and Mini Yang were spotted in cool and edgy outfits at the the Beijing airport, with Fan wearing head-to-toe black with a large sized Rockstud Spike Bag over her shoulder, and Yang rocking a smaller version in a sexy street-chic ensemble. Office ladies can look to Kloss for inspiration, as she looked effortlessly sophisticated with the bag worn across her body while dressing in business casual. Jessica Alba, on the other hand, looked graceful and stylish in a shirt paired with eye-catching lace skirt, while holding the bag by hand for an elegant approach.

To give life to the value of this new Rockstud Spike Bag, Pierpaolo Piccioli and photographer Terry Richardson made a series of videos as they cruised down the streets of lower Manhattan in New York, randomly casting a number of everyday people carrying the bag. Avoiding the stereotypical panorama of the classic skyline, they depicted the bag in daily street contexts and iconic spaces to present us with a more humanised picture of uniqueness and diversity, rather than the aspiration of a dream.

(Video：Courtesy of Valentino, Photographer/Video Maker Terry Richardson)

Valentino, ifc, Shop 2070, IFC mall, 8 Finance Street, Central, +852 2234 7193, www.valentino.com/hk

This article is presented by Valentino.