Home > Style > Fashion > Here’s how to wear the cold-weather cottagecore aesthetic of Taylor Swift’s ‘Willow’
Here’s how to wear the cold-weather cottagecore aesthetic of Taylor Swift’s ‘Willow’

A brushed check Stella McCartney coat sets the scene. ‘Evermore’, Taylor Swift’s ninth studio album, reads like an addendum on ‘Folklore’s’ narratives. A warm, tender postscript; ending the year on comforted notes, lost in the interwoven stories of people and characters unknown and unmet.

The album’s first single ‘Willow‘ dresses up with a repertoire of cosy cardigans, cottagecore tea dresses and dramatic floor-length capes. Here’s how we’re envisioning ‘Willow’s’ outfits in real life — and in real wardrobes.


On the cover of ‘Evermore,’ Taylor Swift’s tousled French plait lies between dégradé ombré check — a one-off from Stella McCartney’s limited-edition 23 Old Bond Street AW20 collection, which can only be accessed from this very address. Also by the British designer, this coat falls into the same boxy, je-ne-sais-quoi style; a ‘shacket’ (shirt-jacket) shape made long and coat-worthy. While Swift’s original opts for warm autumnal tones like terracotta and dark olive, this iteration’s black-and-red colourway feels like a tribute to festive, deep-winter colours; ones that can be worn past New Year’s into the cold of January too.

HK$13,195 from Farfetch


The video for ‘Willow’ starts where ‘Cardigan’ ends. Swift sits — curls damp, with her back facing an upright piano — awash in a blush of candle-lit, sepia-toned warmth. The cardigan tugged over her shoulders is oversized and cable-knit, with star-shaped appliqué on the sleeves and varsity piping at the borders. A back-to-classics iteration, this Re/Done cardigan carries the same ivory colourway and vintage fishermen-inspired notes; the piece’s covered buttons, however, add a touch of luxury that’s subtle enough to feel timeless.

HK$3,228.97 from Net-a-Porter


As Swift emerges through the hollow of a weeping willow tree, she’s donning a tiered cotton-voile dress; one with a high-low train, dramatically trailing behind her as she steps — barefoot; tresses, wild — towards a creek-side bank. Combining both shirred and tiered details, this Ulla Johnson Serena midi dress brings summery cottagecore aesthetics into colder months, proving the transitional prowess of bohemian-prairie dressing.

HK$5,645 from Net-a-Porter


Modernising the lace-trimmed slip Swift wears as she strums away in her glass-framed cage, this PatBo dress marries skin-baring cut-outs with a beautiful corded floral lace construction. As we inch our way towards a party season primed for stay-at-home Zoom reunions with friends and family, pretty above-the-keyboard details — like the geometric cut-outs emblazoned across this dress — are sure to be stars of the show.

HK$5,105 HK$2,552.50 from Net-a-Porter


Unless you’re part of an enchantress coven, the occasion for a heavy cape — hooded, in velvet and brushing the ground — is most likely close to none. Hitting at the hips with structured shoulders and a thin leather belt, this Onefifteen cape — looking like a felted wool blanket draped over a blazer — transforms pagan-ritual attire into something a touch more everyday. We’re big fans of the shawl lapel, too.

HK$7,607 from Farfetch


Another cottagecore contender, this georgette Sea dress blossoms into shirred blouson sleeves and a ruffled mock neckline; details mirrored by the third dress in ‘Willow,’ swept up by Swift as she climbs out from the body of the piano-slash-portal. The dark turquoise tones and shimmery fil coupé provide beautiful case studies on wintry florals and how to make them work; here, it’s references to tapestry and interiors rather than drawing from springtime blooms.

HK$3,215 from Net-a-Porter

Joey Wong
Constantly in pursuit of a multi-hyphenated career, Joey has written her way through fashion trends, youth culture and luxury retail in New York and Hong Kong. Beyond internet adventures tracking down the perfect vintage find, you can probably catch her sipping on her third oat milk latte of the day in the city’s newest café. She’s currently mourning the loss of TikTok in Hong Kong.