It’s all about giving back.
Net-A-Porter’s International Women’s Day capsule collections are always centred around empowering messages. For 2021, Net-A-Porter will be launching a community-first #PowerToChange campaign in partnership with charity Women for Women International for the fourth time.
100% of profits from a capsule collection of 13 exclusive pieces — ranging beyond custom T-shirts to jewellery and homeware products — will be donated to the aforementioned charity. In addition, for every public post tagged with #PowerToChange, @womenforwomen and @netaporter on TikTok or Instagram between 1 and 8 March 2021, Net-A-Porter will also be donating US$1 (approximately HK$8) to Women for Women International.
“After a year like no other, supporting and celebrating our global community of women has never been more important,” said Alison Loehnis, President of Net-A-Porter and Mr Porter. “We are incredibly honoured to partner with Women for Women International for a fourth year and continue our support of their critical work. At Net-A-Porter, we are proud to reinforce this commitment, while cultivating and inspiring meaningful change.”
The nine women showcased in Net-A-Porter’s #PowerToChange campaign included supermodel Coco Rocha to Hong Kong’s very own feng-shui designer — and Lifestyle Asia Hong Kong’s 27-Questions interviewee — Thierry Chow.
“By investing in women, we create a better world for all of us – a world that’s more equal, peaceful and prosperous,” said Brita Fernandez Schmidt, Vice President for Europe & External Relations, Women for Women International. “This collaboration shows the power of women, for women.”
Shop the exclusive International Women’s Day edit on Net-a-Porter.
(All images courtesy of Net-A-Porter)