Home > Style > Fashion > Prada’s electrifying Frankenstein pop-up lands in Harbour City
Prada’s electrifying Frankenstein pop-up lands in Harbour City

Prada just opened a ‘Prada Thunder’ pop-up store at Atrium II of Harbour City, presenting fans with a range of special edition products for both men and women. These products include ready to wear, bags, shoes and accessories, each featuring symbols inspired by Mary Shelley’s Frankenstein — from the Thunder and Frankenstein motifs to the Broken Heart and Electric Rose that represent his bride — created exclusively for Prada by artist Jeanne Detallante.

Adhering to the scientific monster theme, the store itself has been decorated to evoke the idea of a surreal laboratory, with themed wallpaper and dimly illuminated transparent tables and display cases. In addition, customers visiting the pop-up can snap up a little card to activate a Frankenstein filter on Snapchat for a fun-filled shopping experience. Click through the images below to see some of our favourite pieces.

The pop-up store will remain at Harbour City through 1 July, before moving to a special display within Prada’s Canton Road store from 2–28 July.

Harbour City, 3–27 Canton Road, Tsim Sha Tsui, Hong Kong, +852 2118 8666

Cindie Chan
Style Editor
Fashion blogger turned editor, Cindie has spent over seven years covering all things stylish in the digital world. When she’s not busy poring over the latest covetable releases or attending the most talked-about fashion events in town, you’ll find her enjoying some precious downtime with her newborn son and sweet dog Rosy.
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