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Omega’s latest campaign is a portrait of the world’s most photogenic family

Paris Fashion Week has just come to an end, officially marking the close of the month-long global fashion frenzy. Though the occasion is mostly about new collections and trends taking over top designer runways, it’s hard to miss the tremendous amount of stylish glamour spotted elsewhere from the red carpets to the numerous parties. One such star-studded event took place at the historic Hôtel de Sully in Paris, where the entire Crawford-Gerber family came together to celebrate the opening of Omega’s “Her Time” exhibition.

Is this the best-looking fashion family in the world? Presley and Kaia Gerber pose alongside supermodel mom Cindy Crawford and dad Rande Gerber (second from left) at Omega’s “Her Time” exhibition opening.

The family of four — including supermodel Cindy Crawford and husband Rande Gerber, with their two genetically-gifted children Presley and Kaia Gerber — is possibly the most photogenic fashion family in the world right now, with Kaia making her runway debut earlier in New York before joining her mother at the Versace show in Milan, and older brother Presley walking the Spring shows for fashion powerhouses including MoschinoPhilipp PleinRalph Lauren and Bottega Veneta.

Cindy Crawford
Supermodel Cindy Crawford showcases a look from Givenchy.

Flawless as always, the 51-year-old Cindy Crawford looked stunning dressed in a pink sequin long-sleeved knee-length dress from a three-year-old collection by Givenchy. She paired the shimmery dress with a pair of Stella Luna ankle strap metallic pumps for a tone-on-tone attire, while sporting the 38mm Omega Aqua Terra co-axial master chronometer from the watch brand’s ladies’ collection.

Kaia, meanwhile, chose to match her beautiful custom gown by Philosophy di Lorenzo Serafini with Jimmy Choo ‘Tower’ heels and a diamond-studded, stainless steel Omega Constellation Co-Axial 27mm timepiece, while father Rande and older brother Presley twinned in sharp suits and open collar shirts.

Kaia Gerber
Kaia Gerber wearing Philosophy di Lorenzo Serafini.

As they went on stage, Crawford announced that her children will follow in her footsteps as Omega’s longest serving brand ambassador since 1995, as both Presley and Kaia have officially signed on to become the newest faces for the Swiss watchmaker.

“My journey with Omega has been incredible and I know that Kaia and Presley will enjoy working with the brand as much as I have. They are both talented in their own unique ways and I’m so proud that they will be the next ambassadors for these fantastic watches.” To mark the announcement, a special portrait of the entire family was also revealed. Captured by the renowned photographer Peter Lindbergh on Malibu Beach, it is the first official picture featuring all four family members together.

Presley and Kaia will join their mother as Omega’s brand ambassadors.

Omega’s traveling “Her Time” exhibition, which explores and celebrates the evolution of the watchmaker’s ladies’ timepieces from early pendant styles to modern-day wristwatches, is now open to the public from 9am to 5pm daily through 15 October at Hôtel de Sully, Paris.

Hôtel de Sully, 48 Rue Saint-Antoine, 75004 Paris, France, +33 1 4278 4932

Omega’s latest campaign is a portrait of the world’s most photogenic family

Cindie Chan

Style Editor

Fashion blogger turned editor, Cindie has spent over seven years covering all things stylish in the digital world. When she’s not busy poring over the latest covetable releases or attending the most talked-about fashion events in town, you’ll find her enjoying some precious downtime with her newborn son and sweet dog Rosy.

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