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Every single Black Friday and Cyber Monday 2021 sale, linked

Polish off the crevices of your fingers for prime shopping bag real estate and give us your best Cher Horowitz impression — it’s Black Friday! Time to recite those 16 numbers and three special CVC digits by memory.

As the Thanksgiving turkey (or, if you don’t celebrate, just your humdrum Thursday evening supper) warms in your belly, do future-you a favour and jot down your Black Friday/Cyber Monday 2021 wish-list.

Or, just go ahead and add to cart! Most brands are making good use of this week leading up to Black Friday and Cyber Monday to pre-game those Traditional Shopping Days — an excellent excuse to get a head-start on those Christmas to-buy lists you’ve been hoarding all year.

These Black Friday and Cyber Monday 2021 sales will be consistently updated! Keep this tab open:


Farfetch: Up to 50% off, plus extra 20% off selected sale items

Net-a-Porter: 30% off with code BLACKFRIDAY through 29 November

MR PORTER: 30% off select full-priced items through 29 November. 50% off select items on 30 November

THE OUTNET: Extra 20% off items excluding Just In, Bestsellers and Menswear from 25 November through 30 November

SSENSE: Up to 50% off

MatchesFashion: Up to 50% off

LuisaViaRoma: Extra 40% off select full-priced items with code BF40

24S.com: Extra 20% off with code BLACKFRIDAY20

Revolve: Up to 50% off

kapok: 25% off site-wide

GRAPH LAYER: Extra 20% off with code BK20

shopbop: Up to 50% off with an extra 15% – 30% off with code HOLIDAY

ASOS: Extra 20% off up to 80% off site-wide with code FRIYAY21

Alo Yoga: 20% off site-wide with code VIP2021

Sweaty Betty: Extra 25% off site-wide with code CHEERS

Outdoor Voices: 25% off site-wide

Lisa Says Gah: 25% off site-wide on the Lisa Says Gah app

Danielle Guizio: Extra 35% off with code BF35

I.AM.GIA: 25% off site-wide and an extra 25% off sale items

For Love & Lemons: 30% off site-wide with code CYBRWKND

UNIF: Up to 50% off site-wide

Aritzia: Up to 50% off site-wide

Verishop: Buy one get one free, applicable to equal- or lower-priced clearance items

LN-CC: Up to 40% off

Cotton On: 30% off site-wide

Astrid & Miyu: 25% off site-side

Mejuri: 20% off site-wide with a minimum spend of US$150 (Approx. HK$1,170)

Vitaly: 30% off site-wide

Warm & Wonderful: 25% off site-wide (including the Princess Diana sweater)

OMIGHTY: Extra 40% off site-wide with code TAKE40

Popcorn General Store: Extra 15% off site-wide with code BLACK15 through 28 November

Love, Bonito: 15% off with a minimum spend of HK$900 with code WEEKEND15 and 20% off with a minimum spend of HK$1,100 with code WEEKEND20 from 26 to 29 November. Plus, the launch of the brand’s first-ever Black Friday capsule collection, with prices starting at HK$299 from 26 November onwards.

JW PEI: Extra 12% off site-wide with code JWBLK12, extra 20% off two items with code JWBLK20 and extra 25% off three items with code JWBLK25

Princess Polly: 25% off almost everything with code BLACKFRIDAY25

House of Sunny: Up to 60% off select items

Kina and Tam: Up to 50% off with a free gift with purchase

SKIMS: Bi-Annual sale starts 25 November

Dion Lee: Extra 20% off sale items with code DL20

Aje.: 20% off select items with an extra 20% off sale items

HBX: Up to 30% off select items

Parade: 30% off site-wide

Wray NYC: Up to 70% off

Trois: 30% off site-wide

New Girl Order: Up to 75% off

Monica Vinader: 25% off site-wide, 30% off with a minimum spend of HK$2,500 and up to 50% off daily flash sales

ZALORA: Up to 80% off from 26 to 29 November

Sneaker Surge: From 25 November, black-white Dunk Lows are US$199 (+ shipping) with code #BLACKFRIDAYDUNKS

Tony Bianco: 20% off site-wide


Sephora HK: From 26 November, 25% off with a minimum spend of HK$1,200 for Sephora members with code BLACKFRIDAYMEMBER; 15% with no minimum spend for guests with code BLACKFRIDAY

Lookfantastic Hong Kong: Up to 60% off with code PARTY

Glossier: 20% off site-wide through 29 November


OTO CBD: Extra 25% off site-wide with code BLACKFRIDAY25

Book Depository: Discounts on select items through 29 November

Liberty London: Up to 30% off with up to 15% off beauty through 30 November

Amazon: Early Black Friday deals with free shipping to Hong Kong on qualifying orders over US$49

CircleDNA: Sale starts 26 November

LEXY: HK$15 off minimum spend of HK$399 with code LE-BFCM15, HK$25 off minimum spend of HK$699 with code LE-BFCM15

LELO: Up to 60% off

Wildflower Cases: 30% off site-wide

CASETiFYBuy 1 get 10% off, buy 2 get 20% off and buy 3 get 25% off with code BFCM2021X

FIYAH! Heat Store (*Not Black Friday Charity Sale): 10% of sales go to Feeding Hong Kong and RUN from 26 – 29 November

Joey Wong
Constantly in pursuit of a multi-hyphenated career, Joey has written her way through fashion trends, youth culture and luxury retail in New York and Hong Kong. Beyond internet adventures tracking down the perfect vintage find, you can probably catch her sipping on her third oat milk latte of the day in the city’s newest café. She’s currently mourning the loss of TikTok in Hong Kong.