As we end the year with a bang, we at Lifestyle Asia Beauty are looking for newer ways to create better routines, use more effective products, and to stay on top of the beauty game in 2019. In 2018, we dabbled in many things – from an abundance in highlighters to learning the art of exfoliation (acids are here to stay!) to using newer ingredients like vitamin C and squalane oil. We discovered essences and made sure hyaluronic acid became a staple in our collective beauty diet. Now, it’s time to look at ideas that will shape up our beauty routine over the next 12 months. Here are seven trends that will make 2019 the year of effective beauty regimes.
Simplified skin routines
Korean skincare and endless marketing campaigns have made you believe that tedious 10-step routines and multiple toners with give you glowing skin. While they might have worked for some, they are not necessarily ideal in the long run. In our busy lives, it’s easier to choose more effective skincare regimes that will get you through the door quickly without compromising. In that spirit, it’s time for the 5-step routine – a Cleanse-Tone-Moisturise with additions like a serum and a sunscreen. And once in a while, you could use special products on a weekly basis to tackle problem areas. A simplified routine with no-fuss products that come with active ingredients defines skincare in 2019.
Commitment is a big deal these days and with so many products in the market and new ones hitting shelves every other week, it’s difficult to be loyal to one product for a long time. Enter: Minis. It’s a great way to experience products without committing to using it the whole year. This is the reason why every brand worth its salt has come up with smaller, miniature versions of their bestsellers. Case in point: The Estee Lauder Advanced Night Repair Recovery that now comes in a 7ml bottle.
We love it when at-home gadgets make our skin better. The more high-performance, the better, and these do-it-yourself skincare techniques are what’re trending right now. From Clarisonics to Foreo to Dyson, the industry is warming up to gadgets that are syncing with apps and delivering results in minutes.
The internet is increasingly holding up a mirror to ingredients at the back of the pack. At the same time, it’s also important to know how ingredients work before you invest in them. From AHA-infused moisturisers to niacinamide, ceramides and peptides, it’s all about ingredients that are effective.
There is an increase in the popularity of treatments that are non-invasive, since cosmetic surgical procedures are seen as over the top. That means treatments that don’t require going under the needle and have no downtime. The Phi Principle facelift, the coolsculpting treatments, and IV Infusions and cryotherapy – there’s so much to explore.
Balancing out the new-age products on Instagram, we now have the return of cult products to the beauty game. Biologique Recherche’s P50, Elizabeth Arden 8-Hour Cream, Estee Lauder Advanced Night Repair Recovery – all of them are examples of old wine coming back with a bang.
Harnessing ancient wisdom
The year will also see more local ingredients take centrestage – moringa, turmeric, and saffron with brands like Purearth, Forest Essentials, and Kama Ayurveda making sure they become part of our skin regimes. We are also looking at interesting methods that are being used – Gua sha tools and jade rollers, which are all about massaging and maintaining skin health through ancient wisdom.