Lush lashes are having a moment. So, forget kohl and eyeliner, it’s time to pull out those mascara wands. From runways and catwalks to nights out and lunch with the girls, dramatic lashes are in. Even better, there’s a whole new range of mascaras to suit every mood. Starting with lash-building primers for added staying power to mascaras for every look to finishing wands for building up the bottom lashes, there are more variants than you can possibly imagine. Here’s how to get those lush lashes.
One size doesn’t fit all
Sure there are mascaras that promise the earth, but a single formulation can offer only so many benefits. If you want a specific look, say thickened-curled, voluminous, or lengthened, look for a specialised mascara, says Nykaa makeup artist Arshis Javeri. For instance, curling mascaras like Benefit Cosmetics Roller Lash Curling Mascara have a patent-pending Hook ‘n’ Roll brush that comes with custom-designed hooks to catch, lift, and curl even short and straight lashes. Similarly, a mascara like Benefit Cosmetics They’re Real! Lengthening Mascara is specially designed with staggered bristles that grab close to the root, boosting length and volume. And then there is the glossy, jet-black, long-wearing formula, that won’t smudge, clump, or dry out.
Curl to perfection
Invest in an eyelash curler. Eyelash curlers like M.A.C Full Lash Curler can make your eyes look wider in seconds. Ideally, use it before applying mascara because the product can stick to the curler, tugging at lashes and eventually causing breakage. It’s really quite easy to use. Stand close to a mirror, lift up your chin and adjust the curler to hold the lashes close to the roots for about five seconds. Then pulse halfway down the lashes thrice for a second each time.
If you’re looking for naturally defined, effortlessly dramatic lashes, then right after curling, load up on a lengthening one like the Make Up Forever Aqua Smoky Extravagant Waterproof Mascara that adds volume, length, curl, and precision, while using ultra-black pigments and long-wearing colour without clumping. Let it dry before brushing on a volumizing mascara like L’Oreal Paris Voluminous Lash Paradise Mascara against the roots and pulling it through, swishing the wand, windshield-wiper style, across your corner lashes to really enhance them. Arshis says this little trick really elongates the lash edges, giving a doe-like eye-popping effect.
Go from stubby to long in minutes
Estee Lauder Sumptuous Waterproof Extreme Lash Multiplying Volume Mascara lengthens stubby lashes to give a lush, fanned look. When the formula dries, apply another coat, shimmying the formula into the lash line and swiftly pulling it through the lashes. Arshis says that this rapid, wriggly movement separates lashes, instantly lengthening and thickening them.
Waterproof for special occasions only
Waterproof formulas like Smashbox Full Exposure Waterproof Mascara and the Guerlain Cils d’Enfer Maxi Lash Waterproof mascara can be tough to remove and all that tugging and cleaning can be harsh on lashes and the delicate skin around the eyes. Save it for your best friend’s—or your—wedding. A trick for painless mascara removal? Soak a cotton ball in olive oil, apply it on your lashes for 25 seconds and bam, it dissolves.
Avoid the clumpy look
Bits of mascara stuck between lashes looks tacky. Avoid this beauty faux pas by tidying your lashes by sweeping a clean spooley brush, like the Benefit Cosmetics Angled Brow Bush & Spoolie. Run the applicator through clumps while the mascara is still wet, for a well finished look. The hard-angled brush creates precise definition – that’s all you need.
And finally take it all off
Try using a specialised eye makeup remover. An effective cleanser that is strong enough to dissolve the most stubborn formulas without being too harsh on your eyes is what we reccommend. The trick is to soak a cotton pad with the formula and gently press down on the eyes for a few seconds to allow it to soak into the mascara. Then slowly wipe the pad across the eyes. You can use baby shampoo and olive oil to do the job.