K-Beauty is a big world to navigate – from the 10-step regime to ingredients like Snail Mucin, Centella Asiatica, Bee Propolis Extract and Ginseng, there’s much to learn and understand about it. Though a relatively new phenomenon in India, K-Beauty has already amassed a huge following of Instagram influencers and K-Beauty bloggers who swear by more than a few products. And this week, the star of Korean skincare has landed in India – Cosrx, short for ‘Cosmetics’ and ‘Rx’ (yes, the same term used in medical prescriptions). Though launched in 2013, within a short time the label has unveiled cult products that have taken the skincare market by storm – their acne range has received rave reviews, their exfoliation treatments are known to sell out in minutes, and their toners are the holy grail of skincare.
What’s more, the label has fun, innovative products that are unique – take for instance, their Snail Mucin Power Essence, which uses snail fluids to give you glowing skin, or the Acne Pimple Patches, which can be used under makeup. There are also the circular Hydrogel patches for dry skin on the body.
Although these are fairly well-known, Cosrx also has great exfoliating acids and result-oriented ampules. Effective products that deliver immediate results paired with skin-friendly ingredients. The best bit? They’re vegan, cruelty-free and dermatologist-tested.
Now available in India via the millennial-friendly e-commerce site, Limese, we have tried out the brand and feel the following products easily fit most wallets and skin types. Here are our top 5 glow bringers.
Low pH Good Morning Gel Cleanser, Rs 650
This cleanser suits all skin types and is one-of-a-kind only because it’s formulated with pH 5, known to maintain the skin’s natural pH. It comes with great ingredients too, like Tea Tree Oil, which helps unclog pores and soothe skin.
Ultimate Nourishing Rice Overnight Spa Mask, Rs 1,220
It’s common knowledge that rice works wonders on Asian skin and the East has been harnessing its benefits for decades. This mask though is a competition for Laneige Water Sleeping Mask, and comes with a 68 percent rice extract, which gives you nourishment and glow all at once.
Two in One Poreless Power Liquid, Rs 1,450
This toner is fast becoming a holy grail product and as a toner, it uses BHA to help clean pores and tightens them too. It’s a daily toner and that means your skin texture is forever changed.
One step Moisture Up Pad, Rs 1,330
Don’t we just love exfoliating pads? We know Pixi Glow has some great ones by Caroline Hirons that we’re dying to get our hands on, but close on the heels is this Cosrx baby that comes with daily exfoliating and moisturising toner solution that uses Propolis Extract and Hyaluronic acid – that means, dewy skin instead of a dehydrated one.
BHA Blackhead Power Liquid, Rs 1,410
Our favourite blogger from Skincare Edit calls this a product that can give star product Biologique Recherche a run for its money. This chemical exfoliator uses four percent natural BHA component that removes blackheads and dead skin and rebuilds skin barrier.