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6 stunning décor brands on our radar for an Insta-friendly home makeover

For anyone on a lookout to give their living space a makeover, we say start easy. The best way to is to explore new Indian home decor brands that offer a variety of solutions; think statement tableware, bed linens, and state-of-art lighting. These homegrown brands offer a millennial-approved take on tradition in the form of Grecian brass-candle stands, martini glasses, and terracotta goblets.

Here are a few new home decor labels on our radar –


New Indian decor brands
Image: Courtesy Ellementry Instagram

A brainchild of Ayush Baid, Ellementry’s eclectic products conjure up an old-world charm yet are purely functional. Expect aesthetic and usability on point. In case you plan to invest in a brand that is vocal for local, then their pieces in bronze, brass, terracotta, and copper won’t disappoint you. From beautifully crafted wooden platter and linen breakfast spreads to brass dessert bowls, there is a lot to choose from.

A Tiny Mistake

New Indian decor brands
Image: Courtesy A Tiny Mistake Instagram

Pure handcrafted luxury is how one can sum up every creation by A Tiny Mistake. It was founded by Akanksha Tandon to empower and provide employment to local craftsmen and preserve their handcraft techniques. From experimenting with materials such as wood, different types of discarded metals and cloth to clay, glass, brass, and acrylic, their range of tableware is going to leave you wanting for more.


New Indian decor brands
Image: Courtesy Ikkis Instagram

A brainchild of Gunjan Gupta, Ikkis is another brand that focuses on creating with homegrown materials. Think terracotta-coated copper glasses, beautiful brass pitchers, and even copper wire and terracotta-coated furniture pieces. There are also pieces created in collaboration with National Awardee Prithviraj Singh Deo. The idea is to create a narrative that reimagines Indian traditions in a new light.


New Indian decor brands
Image: Courtesy No Mad Instagram

Versatile, colourful, and timeless designs come to define Anuj Kothari’s home decor brand, No-Mad. One look at the labels Instagram feed will speak about its signature quirky prints and patterns. From beautiful armchairs in the most striking hues to statement wall art to even pieces featuring a retro take on Nandi and a spectrum of textiles, there is nothing that falls out of Kothari’s inspiration wheel.

The Decor Remedy

Image: Courtesy The Decor Remedy Instagram
Image: Courtesy The Decor Remedy Instagram

Just in case you are looking for pocket-friendly yet statement-y quick fixes for your living space, then this brand by Ayushi Jain might have some answers. With the idea of home decor being an alternate therapy, Jain creates some of the most exquisite tableware, beautiful wall pieces that can double as works of art, and even pieces for your washroom that can add the space a bit of character. However, their exquisitely crafted corner tables in stone and brass are something we love the most.


Image: Courtesy Himêya Instagram
Image: Courtesy Himêya Instagram

Conscious manufacturing and ethical sourcing lie at the focal point of Himeya by Akanksha Himatsingka. Even though they are known for beautiful bed covers, pillows cases, and bath towels, the idea of using authentic material is their key focus. They use revolutionary Track & Trace technology, making sure that the authenticity of our cotton is monitored and tested at every stage. Besides this, there is close monitoring maintained through all stages of spinning, weaving, and sewing. They also have a zero-waste policy while manufacturing their products.