Most of 2020 has had us confined to the four walls of our house, leaving us at the mercy of social media to connect with the outside world. And if social media is the source, influencers are mediums, inspiring us via aesthetically-pleasing and informative grids. Here are 13 influencers from Chennai that you must follow.
Beauty and Fashion
Just what her bio claims, Sagar’s Instagram feed is filled with lifestyle, fashion, and all things beautiful – including herself. She’s the co-founder of the Funky Fish pop-up store in Chennai that travels across the nation, so you best believe she’s got her finger on the pulse of fashion. She posts helpful videos like festive Indianwear under 15k, combines Indian and western fashion fabulously, and gives us little tidbits on fitness, beauty, and home décor, as well.
NIFT graduate, Malik is a designer, stylist, and fashion influencer. Her page is like an aspirational moodboard, filled with designer outfits and labels – from Gucci and Valentino to Suhani Pittie and Falguni & Shane Peacock. She also captures beautiful moments from her travels in Paris, London, New Zealand, and more.
We love us a good menswear influencer, and Osman Abdul Razak hits that sweet spot. He’s the creative director and resident stylist at Gabbana Life, a bespoke men’s fashion and suit store on KNK road, and was on the GQ India Best-Dressed list in 2019. His feed is filled with helpful menswear hacks, outfit ideas, cars, watches, and glimpses of his adorable family. We can’t get enough of this salt ‘n’ pepper fashionista.
If you love a chic sari style, then this is the influencer from Chennai to follow. Madhulika is the founder of Margazhii, an online portal selling rich, beautiful, and varied saris – curated to perfection. She is also a stylist by profession, and posts videos on sari styling, accessorising, and more. Her videos and posts create a stunning, desi aesthetic, and her style is totally wearable, especially if you love saris.
Sachdev is one of Chennai’s most popular bridal makeup artists. Although her page is about so much more than just makeup. And that’s what makes her a versatile influencer. For those who live in Chennai, she shares a lot about upcoming clothing brands, baby tips, lifestyle, and her plant-based food lifestyle.
Home and Wellness
Her feed gives off a dreamy vibe with a real feel-good factor. Reddy is a wellness influencer, sharing everything from collagen matcha recipes to fluffy yoghurt pancakes. Picturesque, home-style recipes, family-life, do-able fitness advice, and more, add warmth to her Instagram. Reddy, her life, and her travels are an absolute joy to follow.
Adappa, a budding influencer, is an established architect, home designer, and stylist. She shares stunning (minimalist and contemporary) visuals of her work, inspiration, and tips, like bar cart styling. We love how achievable her content is, a feed that has something for anyone who’s a home, décor, and architecture enthusiast, at any budget.
Thomas is a fitness instructor, pre and postnatal coach, as well as a precision nutrition coach. She’s got this whole wellness thing down, but with a fresh approach! Thomas focuses on positive changes to live healthier, happier lives, and lose weight without drastic calorie reduction. She motivates women to gain confidence, above anything else. Her content is informative, instructive, and inspirational. Jen also conducts sessions and classes, in Chennai and online.
Veeraraghavan calls herself the “mother of samosas” but what she really is, is a great storyteller. Her page is filled with stories, sharing her simple dinner menus to stories about her family, body image, sustainability, and skincare. She’s got a fresh approach to social media that isn’t all about nailing an aesthetic or following a pattern and we love this page for that reason.
Food and Wellness
Sareesh’s blog, life with spices, is so wholesome and gratifying to look at. It put Indian food aesthetic on the radar and celebrates everyday South Indian, home meals. Plus, she shares recipes and food how-tos on her Instagram, without preaching a thing. This page is a real comfort zone and a source of inspiration for your daily meals.
Nakul is a chef, baker, television host, and self-professed animal lover. On her page, she shares a whole lot of yummy recipes and food-content, from chocolate banana pancakes to fish curry. But, she also shares heart-warming content on her marriage and family. Her ‘jam sessions’ with her husband are a delight to watch. She’s married to Tamil actor Nakkhul Jaidev.
Based between Chennai and Dubai, Madhumitha Ram documents her journey of bingeing, eating clean, trying to eat healthy, and everything in between. This makes her page super relatable, sprinkled with scrumptious food pictures, videos, and stories. Her guide on kids’ lunchboxes is helpful are just one of the reasons to truly enjoy her page.
Certified nutritionist and food expert Minacshi Pettukola goes out of her way to making information fun. For those who already have their basics nailed, she provides in-depth content on everything from types of alcohol to antioxidants in your food. Her page also has great recipes and food ideas, in case you’re out of ideas, plus, she makes healthy eating look incredibly delicious!
All images: Courtesy Instagram