Treat yourself with some retail therapy amidst the lockdown as many homegrown labels announce online sales. While you find solace in indulging, you could support local brands through these challenging times.
Here is a list of Indian labels on sale that are offering some gorgeous designs at discounted prices.
Love birds Studio

If you find yourself pulled towards a minimalist aesthetic, then Delhi based Lovebirds is the label you cannot afford to miss. The clean and modern styles from the label have found a way to the off-duty wardrobes of many Bollywood celebs, and you can avail discounts on their existing stocks here.
Itoh

Looking for a minimalist and contemporary style, relaxed silhouettes, skin-friendly fabrics in a purist colour palette? Look no further than Itoh’s Instagram store. Get hands-on simple and fuss-free designs for a 15% discount before they run out of stock.
Ikat India

Summer dresses in timeless Ikat patterns are on sale at Ikat India. If you’re inclined towards slow fashion and looking for pieces that are simple in structure & rooted in indigenous crafts, then head to Ikat India’s website. You can avail up to 60% discount on the old collections. The offer is valid on certain home furnishing products as well.
Khara Kapas

Fluid forms, pure fabrics, earthy tones and simple indie prints. Khara kapas offers all this and more. Head to Khara Kapas e-store and explore a wide range of minimalist designs put out on discounted prices. You can avail up to 70% discount on select pieces in the ongoing clearance sale. One of the coolest Indian labels on sale, right now.
Taaka

This Bangalore-based eco-friendly label has announced a full-blown sale on all designs for a limited time. Check out their website for a striking range of dresses, jumpers, separates, and co-ords in quirky needlework and natural fabrics. Avail up to 40% discount on pieces in the stock clearance sale which is live right now.
The Pot Plant Clothing

Packing a punch of prints, organic colours, anti-fit silhouettes, handwoven and breathable fabrics, this Delhi-based androgynous label has put select pieces on sale on their web-store. In case you are a fan of tie-dye, you’ll be spoilt for choices. The store is offering a 20-30% discount on select pieces.
Iyla Clothing

Iyla Studio relies on distinctive native textiles such as chanderi, ikkat, and gingham for their designs. Whites, greys, natural hues of indigo, brick, and earthy tones dominate the palette. Head to their website for up to 30% discount on everyday wardrobe pieces.