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Personalised luxury: Homegrown bespoke menswear labels we love

It’s a known fact that men have unique body structures that don’t perfectly sync with the standard S-M-L size chart. Made-to-measure treatments come with modern design and flair to suit the needs of the urban man. And the Indian luxury space has its own landmarks for luxe bespoke menswear that give you the best fit and the right silhouette. We found five such places that promise you impeccable tailoring.




The bespoke house of Osman Abdul Razak is notably South India’s hottest luxury menswear destination owned by an engineer-turned-designer. It’s a known fact that the art of engineering and the field of menswear share a trait – extreme detailing. Which is why Osman’s work is ahead way of the curve. The Chennai based, Saville Row certified, bespoke tailor opened his studio in 2007 and it was not long after that India and South Asia’s most influential men came knocking on his door. His admiration for personalised luxury and menswear is a prominent in each collection of Razak. His sartorial skill is best seen in BandhisBandhgalas and Tuxedos, while he dabbles in luxury footwear too. His clear-cut and crease-free pieces are perfect for business travellers. 

Founded in 2012 by power-couple, Sandeep and Sarah Gonsalves, SS HOMME’s flair for modernising the classic Oxford and ethnic elements of menswear fused with vibrantly bold and innovative design is truly impeccable. Striving for perfection with each cut and stitch, the Mumbai-based bespoke house are the best in personalised luxury in the region.

They dabble exclusively in premium Italian and English fabrics to bear their exquisite prints and textures, resulting in a complex silhouette. Bollywood’s biggest style icons are always spotted wearing SS HOMME’s pieces at influential events. The luxury bespoke house has a fine hand in crafting accessories as well to complement their formal and ethnic-wear seasonal collections. 

Kabir Mehra and Samarth Hegde opened a bespoke house in Mumbai in 2014 – a purely homegrown brand that came with global appeal. The label uses traditional Italian artisanal techniques to create garments that are crafted to perfection. Almost all fabrics used in their menswear affair are imported from Europe. Herringbone & Sui have an expertise in made-to-measure tuxedos and suits, they’re notably the only bespoke player in the country to be utilising French sartorial techniques in the tailoring of achkans, bandhgalas and Nehru vests. Along with wardrobe staples such as shirts, trousers and accessories, as well as shoes made from suede and leather which can be customised to include monograms and motifs, the label has something for everyone

If you’d like your wedding suit stitched by the same bespoke tailor as the Indian cricket team captain, Virat Kohli did, then this is the place to be. Raghavendra’s eye for modernising classics has been revered throughout the luxury menswear industry. His aim is to carry on the traditions of the aristocratic tailor services, giving customers a personalised experience and first-hand knowledge of the precision and care that goes into making a Raghavendra Rathore product. Internationally, Raghavendra Rathore has been recognised for his contribution to Global Fashion, for placing the quintessential Jodhpur Badhgala Jacket, on the fashion map

Kunal Rawal, the brand, was born out of one niggling thought: why was it that the millennial Indian man had a dizzying array of options when it came to western silhouettes that matched his personality, but no legit ones that emerged from his own motherland?  The youngest designer ever to showcase at the Lakmé Fashion Week, Kunal has – via a highly accelerated road to fame – turned the spotlight on menswear via a sensibility informed by cinema, music, geometry and sport.  

All Images: Courtesy brand

Personalised luxury: Homegrown bespoke menswear labels we love

Mikhail Gomes

Features Editor, Lifestyle Asia India & Contributor - Augustman

A watch aficionado, Mikhail also enjoys learning about fine whiskies, and one day hopes to establish his own menswear label. At Lifestyle Asia India, he writes on watches, menswear, auto and tech.


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