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2020 may not be the year for festivities, but that shouldn’t stop you from celebrating one albeit from a distance. August 3 marks the day of sibling shenanigans coated with a pinch of tease and lots of love. To make it unforgettable and picture-perfect this year, we have round-up a selection of the coolest rakhis online.

You can choose from a catalogue of designer, fancy, and customised rakhis, which include a selection of minimal, unique and precious stone studded, and funky rakhis. And not just this, you can also select from gift hampers, delicacies, sweet boxes, and souvenirs to send your families abroad.

So turn that pandemic frown upside down and celebrate your bond with these coolest rakhis online.

Featured image: Getty Images



Gone are the days when rakhis were limited to divine symbols, this year get your rakhis customised. Delhi-based label Nicobar has launched a new range of rakhis that come in personalised Devnagari alphabets with thematic festive colours like saffron and silver. These gold-plated brass rakhis are minimal and classy. With free shipping online within India from 1 August to 9 August, Nicobar’s rakhi range starts from Rs 750.

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To make your rakhi experience cherishable, Zariin has curated a box with a rakhi for your brother and a Lumba bracelet for your sister in law. These rakhis come in bright Indian colours and traditional motifs to match the vibe. The brand has a promising line of rakhis, bracelets, and gift boxes starting from Rs 649. Brothers can too gift their sisters a wishing bracelet from the range of gold and rhodium finish, pearls, quartz and Swarovski crystals.

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Tribe Amrapali

Tribe Amrapali’s authentic rakhi collections feature intricate designs, floral motifs, jadau work, and auspicious symbols in colourful threads will surely bring a smile on your brother’s face. The rakhis are subtle yet detailed. For your sister, take a pick from the handpicked gift sets of contemporary jewellery to suit a varied gamut of personalities and occasions. These sets speak of world-class craftsmanship and send your love afar with international shipping services.

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Delhi-based brand Anavila has always been recognised for its mindful creations. For their new initiative, Anavila has introduced the cutest artisanal rakhis. The collection features colourful rakhis made from linen, organza, and silk fabrics. This year, they have also made it easier for brothers to pick a perfect gift for sisters — a gorgeous handwoven sari curated through a short survey about your sister’s style and personality. DM them on Instagram for delivery details.



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AUraa Trends

AUraa Trends on Pernia’s popup shop has just upgraded the cool quotient this rakhi. From semi-precious stones to 24k gold-plated bracelets of affection, their limited collection of rakhis is classy and fun. You can also check out their range of cut-stone rakhis and bracelets, which exude a very traditional and trendy vibe. Their rakhi range starts from Rs 800.

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Ahilya Jewels

No matter how modern the celebrations get, nothing beats a bit of traditional goodness. Ahilya Jewels on Pernia’s popup shop has launched an awesome collection this rakhi. Fasten your wish for love and protection from your brother with these curated temple jewellery rakhis. The limited collection composed in 92.5 sterling silver is absolutely gorgeous.

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Divya Anand

What is better than handmade rakhi to express ‘imperfect yet perfect’ emotions for your sibling? Divya Anand’s rakhi collection on Pernia’s popup shop is exactly that. Buy rakhis in bright colours with metal chips and orange french knot flower. And the pom-poms and tassels dangling down the rakhis are just what you need this festive season. The price range for these starts at Rs 800.





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Suhani Pittie

Suhani Pittie, an Indian designer, based in Hyderabad, is known for celebrating individualistic jewellery designs. This rakhi season, Pittie unveiled a rakhi collection that is just as chic and elegant as her jewellery. While the 24k gold-plated auspicious signs and rudraksha are ideal for traditional celebrations, the cowrie shells and sleek designs add the modern touch. The range starts at Rs 450.


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Pipa Bella

This year celebrations may not be huge, but it still deserves a relevant quirk. Pipa Bella has come up with the coolest rakhis online that’ll perk up your mood. Their fun rakhis with quirky catchphrases and funky graphics are a hoot. You can also customise a rakhi box for your brother with rakhis, a wishing card, and a thali. Their price range starts at Rs 249.

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Nothing can contemporise festive jewellery better than Swarovski. This rakhi, they offer an exquisite selection of stylish jewellery for siblings to express their love. Swarovski’s Evil Eye collection, among other gifts like the Swarovski Crystalline gloss ballpoint pen and the Twist jewellery set, is here to ward off the evil and bring love and prosperity to your lives. Go stylish with the sophisticated Infinity Bracelet and the Alto Bracelet. You can also dial up the glamour quotient with bracelets from the Power Collection. The rakhi collection starts at Rs 2,999.

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Tjory has added a bit of an earthy flavour to their rakhis this season. If you’re looking for handcrafted rakhis, then Tjory is the option for you. The elegant rakhi collection features stunning brass and sterling silver work in traditional motifs and thread dyes in soothing colours. Their sophisticated rakhi range begins at Rs 429.

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Nappa Dori

If flashy and sparkling is not your brother’s thing and you’d rather want to give him something evergreen and stylish, then go for Nappa Dori’s leather bands with grungy details. Its minimalist look is captivating and will surely make a great gift for your siblings.

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Harit Zaveri

Ahmedabad-based jewellery powerhouse, Harit Zaveri Jewellers have launched a mini range of gold rakhis this year. More like versatile men’s bracelets, these rakhis marry conventional with traditional, giving it a fashionable look. Inspired by temple jewellery designs, these antique rakhis are crafted in 22k gold with rudraksha, pearls, beads, and detachable chains.

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Ayonija Ahilya

Ayonija is an amateur writer/blogger tracing her path into worlds of journalism and want to win the hearts of her readers through the workpiece.