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Game on: Chanel to open Coco Game Center in Kuala Lumpur

What could be more fun than just purchasing makeup from the store? How about winning them at an arcade — a beauty-themed one. Chanel has just announced their latest pop-up store and if you’ve managed to guess it right, yes, it’s arcade-themed, bringing out the playful nature of the iconic French maison.

The Coco Game Center is both a gamer and a beauty enthusiast’s playground. It’s expected to be a fun and never-seen-before arcade where products and games come to life. At the space, you’ll also be able to experience Chanel‘s latest launches, including the Rouge Coco Lip Blush.

This unique pop-up is finally coming to Malaysia after making its rounds in Tokyo and Seoul. They’ve also recently announced their plans for making it happen in Singapore too.

This beauty-themed arcade is set to be in the heart of Kuala Lumpur on Jalan Sultan Ismail and will only be open from the 28th of April to 13th May. Pre-registration is required and it’s now open. Simply follow these steps:

Step 1: Log on to chanelrsvp.my/cocogamecenter

Step 2: Select your preferred date and time slot

Step 3: Register by filling in your name, email, and contact number. A confirmation of reservation will be sent to your email.

Step 4: On that day, present your confirmation at registration counter and have fun exploring Coco Game Center!

The Coco Game Center will open from 28 April to 13 May, 11am to 8pm on weekdays and 11am to 9pm on weekends at 23, Jalan Sultan Ismail, Bukit Bintang, 50200 Kuala Lumpur.

Featured image credit: zuo_an_xiao

Jolin Lee
Unlike most modern-day millennials, Jolin does not need caffeine or alcohol to power through the day (and night). Her eye for beauty is as sharp as her eyeliner flick, and she can spot your unblended eye makeup from a mile away.
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