Here’s another notable skincare brand entering our Malaysian shores — Drunk Elephant is now available in Malaysia, exclusively on Sephora’s website. The brand is no stranger to the people on the internet, especially to the ones on Instagram. It’s 2019 — consumers are starting to be more aware of what goes into their skincare, so it’s no surprise to see a sudden spike in ‘clean’ skincare brands. That’s when this Texas-based brand managed to gain its momentum, retained a cult-like following and eventually became Sephora US’s top-growing skincare brand in 2016.
It emerged as a ‘natural-meets-clinical’ skincare line — promising no nasties, or what the brand dub as the ‘Suspicious 6’. So everything in its line is guaranteed free from essential oils, drying alcohols, silicones, chemical sunscreens, fragrances/dyes and SLS. “Drunk Elephant is committed to using only ingredients that directly benefit your skin’s health or support the integrity and effectiveness of their formulations,” as written on its official website.
Sounds simple enough? But don’t be alarmed when you start seeing acid names and percentages on the back of its product. This is actually the exact reason why Drunk Elephant became a brand of high demand. An unusually high amount of acids is used but that’s what gives you the freedom of choosing specific ingredients and acids to get for your skin concern.
If you’re still lost at what to get here are our recommendations — including the notorious Virgin Marula Luxury Facial Oil.