Apple tops winners’ list in smart and innovative meta-categories with four Red Dot: Best of the Best awards.
The Red Dot Award: Product Design awards the best products of the year, witnessing record-breaking entries with over 6,500 submissions and 60 countries taking part this year. The award, whose origins date back to 1955, appraises the best products created every year while honouring the best manufacturers and designers for their unparalleled innovations in search of good design.
40 experts were brought together earlier this year to scrutinise the entries and discuss them at length while going through extensive testing procedures to select the deserving winners. With the introduction of two meta-categories namely ‘Smart Products’ and ‘Innovative Products’, there was also a special focus on revolutionary designs this year.
“We have discovered fantastic products here. When you go through the aisles and see all kinds of object, the quantity is really overwhelming. These include some top-class products that stand out, and it is incredibly good fun to identify those products and give them an award,” quips juror Simon Husslein, industrial designer and founder of his eponymous workshop.
These products were tested from all aspects beyond aesthetics. This included everything from the materials selected, the level of craftsmanship, the surface structure, ergonomics and functionality. Judges rode bicycles and drove the vehicles, tried out the juicers live on-site and even put their dexterity to the test with all sorts of products to try.
A total of 1,644 designs won the Red Dot, a distinction for high design quality but the jury awarded the highest distinction in the competition to just 76 products. The Red Dot: Best of the Best recognises the best objects in a category for their groundbreaking design quality and more.
This year, participants had the option to register their products in the meta-categories of ‘Smart Products’ and ‘Innovative Products’ for the first time, which means one product can win twice. This introduction witnessed an overwhelming response from big players including Acer, Braun, Fujifilm, Hansgrohe, Apple and Philips.
US tech giant Apple bagged a total of four Red Dot: Best of the Best distinctions in the inaugural categories for its latest iPhone 11 Pro, the AirPods Pro, the Mac Pro and Pro Display XDR respectively.
The juries also awarded a Red Dot: Best of the Best in the meta-category ‘Innovative Products’ to transport robot “gita”, a hands-free carrier from Piaggio Fast Forward that helps users with their luggage, office supplies and more — much like a personal PA that follows along behind. The robot can avoid all obstacles using a 360-degree camera and sensors that scan the surroundings, with large wheels to move swiftly and efficiently.
Whether functional, aesthetic, smart or innovative, these and other products will be presented in an online exhibition on the Red Dot website from 22 June 2020. The exhibition will offer visitors detailed descriptions, easy-to-understand images and further information on the designers and manufacturers. The winning products will also be on show in the Red Dot Design Museum Essen, Germany from the date the virtual exhibit begins while the Red Dot Design Yearbook 2020/2021 will be released in July 2020.