For the first time in Southeast Asia, Rémy Martin will host La Maison Rémy Martin in Kuala Lumpur from July 1 to 6, 2019. The ‘maison’ has travelled to some top cities in the world including London, Guangzhou, Shanghai, Shenzhen and Moscow. Its Southeast Asian debut marks a historic moment for the Rémy Martin as the brand ventures into one of its biggest market in the region with a highly anticipated immersive and multi-sensorial exposition.
For three centuries, Rémy Martin has been deeply rooted with history in the heart of Cognac since 1724. The legacy and best kept secrets of Rémy Martin will be immortalised in the most creative way to educate guests on everything from its wine growing origins, family legacy, choice of Fine Champagne, trust in the power of time and talent, as well as a signature style based on the harmony of flavours. You will also have the chance to see, touch and smell the rare chalky soil from the vineyards where the best grapes are grown in Cognac.
La Maison (or The House of) Rémy Martin then takes guests on the brand’s heritage journey through an interactive showcase of the versatile Rémy Martin cognac in craft cocktails concocted by the best bars in town. Expect to taste some of the most exquisite cocktails (or cognac on the rocks) prepared by the familiar faces in the bar scene. There will be XO tasting sessions by the maison’s international brand ambassador, as well as local artists’ performances. The exclusive by-invitation-only pop-up event will also feature various masterclasses and curated experiences by a select group of expert artisans including a leather workshop by Braun Buffel.
And what better way to celebrate this majestic event than to have it set in one of the most iconic colonial buildings in the heart of the city – Carcosa Seri Negara. While some may recognise this heritage building from Crazy Rich Asians, others would relate to Carcosa Seri Negara as the official residence and guest house of Sir Frank Swettenham, the first British High Commissioner in Malaya in the early 1900s. It has lived many lives (it was turned into a luxury hotel from 1989 to 2015), and most recently reincarnated as a museum in 2017.
The spirit of Rémy Martin will takeover Carcosa Seri Negara in an epic sensorial showcase of heritage and legacy as the brand encourages you to explore and celebrate every side of yourself through its motto, “One Life / Live Them”. Be part of this journey and don’t miss on the chance to join Rémy Martin as the maison furthers its story and discovers new possibilities.
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