While Watches and Wonders 2021 might have concluded months earlier, as we eagerly anticipate the return of the Geneva Watch Days in August, it doesn’t seem there is a lull in activity, judging by the number of new watches launched in June 2021.

The month is unexpectedly packed with novelties from uber-luxurious manufactures like Bovet and Breguet, to attainable luxury brands like Bell & Ross and Tudor, to accessible favourites like Casio and Seiko. Though the style and purpose of each watch varies among brands, there seems to be an affinity for sports-oriented offerings. Could it be because summer is fast approaching?  

Here’s the comprehensive round-up of all new watches launched in June 2021, in alphabetical order.

Bell & Ross 

A decade since the unveiling of the original Red Radar, Bell & Ross decides it is now apt to give it a makeover. Drawing inspiration from the radar screen, the spectacular BR 03-92 Red Radar Ceramic has a dial unlike any other watches you will ever clap eyes on. Limited to 999 pieces, it stays faithful to the brand’s design language that has earned it a loyal following. 

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A bespoke timepiece for one of the world’s most prestigious marques. On the dashboard of the unique coach-built Rolls-Royce Boat Tail commission is a seamlessly integrated Bovet timepiece. Bovet designs not just the timepiece; it also crafts the holder cocooning the timepiece. It is estimated to complete the timepiece from conception to realisation, around 3,000 hours were exhausted.  

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Though the house of Breguet isn’t the first name to spring to mind when the subject of ocean-inspired watches pops up, it does have compelling options. This year, new variations in rose gold with a slate-grey dial and titanium with a blue dial in either three hands, chronographs or alarm-equipped are joining the existing stable of Marine watches. On the aviation front, the Type XXI 3815 chronograph is produced in a limited edition of 250 pieces per colour, of which there are green and orange. 

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It is a hectic month for Breitling. On the sports front, the brand unveils the Endurance Pro Ironman, a luxury athleisure watch in partnership with the triathlon race organiser. Just as vibrant is the refreshed, best-selling Superocean Heritage ’57, now available in the self-explanatory Pastel Paradise Capsule Collection. Breitling’s new watches launched in June 2021 are perfect for summer in purpose and looks. 

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The slimmest G-Steel series to date in the indestructible G-Shock family, the GST-B400 is not only thinner, it is also more energy efficient than its predecessors when paired with a smartphone. The latest addition comes in four coloured versions – black, black and red, silver, and blue.  

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Since its revival in 1977, the 1000 Miglia race in Italy has continued to attract the participation of enthusiasts of vintage race cars the world over. In celebration of the 2021 edition, Chopard presents commemorative Mille Miglia 2021 Race Edition chronographs in steel, and bi-material of steel and 18k ethical pink gold, limited to 1,000 pieces and 250 pieces respectively.  

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De Bethune 

The utilitarian GMT complication is reimagined by De Bethune and the eventuality is the beautiful DB25GMT Starry Varius. The centrepiece of the dial is a depiction of the twinkling night accompanied by the Milky Way. Powering the watch is the 29th in-house movement by De Bethune – a remarkable achievement by the independent brand producing around 200 watches annually.  

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Frederique Constant 

The Smartwatch Gents Vitality collection by Frederique Constant can count on additional colourways chosen with men in mind. For the quietly confident, there are two versions in black and grey, while those who seek to impose themselves can consider the elegantly designed model in plated pink gold or the versatile model equipped with a steel bracelet. On the other hand, the Vintage Rally collection sees a trio of new additions, each produced in 888 pieces.  

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From the skeletonised bridges to the realistic moon phase, the Slim d’Hermès Squelette Lune is a euphonious fusion and juxtaposition of many watchmaking elements. To elaborate, the 39.5mm case alone comprises grade 5 titanium and 950 platinum, as well as the insertion of an 18k white gold crown. For fans of precious stones, however, allow the Cape Cod Chaîne d’ancre to steal your heart with its diamonds and obsidian set dial and case. 

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New watches launched in June 2021 by Hublot

The MP-09 Tourbillon Bi-Axis previously presented in titanium, King Gold and black 3D carbon now has more uplifting versions in blue, red, yellow and green, all bound by a new 3D carbon case. To manufacture the high-tech case consisting of a multi-layer composite, Hublot has had to master the sculpting technique. No surprise then that each colour is limited to 8 pieces. 

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Aqua Terra is Omega’s answer to the question of finding an everyday luxury watch that can go from the boardroom to the sun deck. Already a chic watch, the latest iteration ups the ante by miniaturising the centre seconds hand into the small seconds hand. The 2021 collection consists of 10 38mm models, 2 of which are luxury editions; as well as 9 new 41mm models, including 4 luxury versions. 

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Richard Mille 

In support of the 2021 edition of Les Voiles regatta to be held in the picturesque St Barth, Richard Mille unleashes the RM 60-01 Automatic Flyback Chronograph Les Voiles de St Barth limited to 80 pieces. A mesmerising watch thanks to a striking palette and complex aesthetics, the nautical-inspired chronograph can also double as a compass.  

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The ubiquitous Seiko 5 Sports is getting some personality makeover this year as Seiko partners with Tokyo graphic designer Guccimaze to offer a whimsical sports watch. Two limited editions are born from this collaboration. The wild SRPG65 is capped at 1,500 pieces, while the boutique-exclusive SBSA131 is fixed at 300 pieces.  

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New watches launched in June 2021 by Tudor

The Black Bay Fifty-Eight, which is especially popular among people in the know, is now sheathed in bronze and offered as a boutique edition. A first for Tudor, this watch is paired with a bronze bracelet fitted with a new clasp with a rapid adjustment system. The fulcrum of the watch is the in-house Calibre MT5400 with 70 hours of power reserve. 

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Ulysse Nardin 

A pleasing gesture in the conservation of sharks, Ulysse Nardin releases the limited-to-300-piece Diver Lemon Shark on World’s Ocean Day. The dial of the watch, with its bright streaks, echoes the gorgeous yellowish hue that gives this shark species a zesty name. On top of that, the Diver collection at large is also expanded to encompass a trio of dive watches – in 42mm grey and rose gold; a 39mm lady variant in rose gold; and a 44mm chronometer in deep-sea blue and rose gold.  

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So what do you think of the new watches launched in June 2021 and which do you fancy?

All images courtesy of the respective brand

Justin Ng
Digital Content Director, Kuala Lumpur
Often think of myself as a journalist and so I delve deeper into a range of topics. Talk to me about current affairs, watches, travel, drinks, new experiences and more importantly, the business, economics and dynamics behind it.