Tiffany & Co is having quite the year. Hot on the heels of its fragrance debut and Everyday Objects tchotchke launch, the American jeweller is now venturing into the food and beverage business with the Blue Box Café.
Housed in Tiffany & Co’s Fifth Avenue flagship boutique in New York, the eatery serves a classic all-American menu. There’s a club sandwich named after founder Charles Lewis Tiffany, a Fifth Avenue lobster avocado salad, a Blue Box cake — and why yes, of course, a croissant (which comes replete with a side of avocado toast, truffled eggs, or smoked salmon bagel) and coffee, so you can live out your Breakfast at Tiffany’s Audrey Hepburn/ Holly Golightly fantasies for just US$29 (S$40). Lunch starts from US$39 (S$54) for a starter and main course.
True to its name, the Blue Box Café is decorated in its distinctive robin’s egg blue, the Tiffany Blue. The colour that’s so synonymous to the brand that it fills almost every corner of the space: Tiffany Blue tableware, tables, chairs, walls, and everything else. Plus, it doesn’t hurt to have a direct, unobstructed view of Central Park if you’re lucky enough to be seated by the window.
The only catch? The café only recently opened to the public on 10 November, so you’ll have to join the line of frenzied enthusiasts for a taste of the all-new Tiffany experience.