Any app that fuels evenings growing ripe at home with the Netflix “Next Episode” counter as our sole indication of time, is okay by us. Each quarter of the year seems to throw new boozy apps our way, but there has always been a curious gap in the market when it comes to cocktails. Alcohol delivery services tend to supply you with cocktail kits, but rarely do any deliver direct from your favourite bar.
Enter Diageo’s #LetsCocktail initiative with UberEATS, which kills both thirsty birds with one stone. #LetsCocktail is Diageo’s digital campaign to answer the growing demand of consumers who prefer hosting parties at home instead of bars, but still want quality fare.
Diageo has also realised that there’s a surge in younger adults who enjoy cocktails, but find it tiresome or too complex to create their own at home. The brand’s latest campaign offers three solutions to your boozy woes through the UberEATS app.
The first is the most simple: Getting your favourite cocktail from an established local bar, whether it’s The Library, Bitters & Love or more — delivered right to your doorstep, ready to drink. If you’re a budding mixologist, there’s also a bespoke cocktail kit option that allows you to craft the perfect cocktail at home.
The last option is a definite party hack, comprising a liquor set with your spirits of choice — inclusive of mixers — delivered to the occasion. All you need to do to order is select your bar of choice within the UberEATS app. No fuss, zero frills.
Throughout Singapore Cocktail Festival, the #LetsCocktail initiative will be promoting special cocktail bundles and promotions, complete with bar snacks to fuel your movie marathon. You’ve got an UberEATS guarantee that each order will reach your door in 35 minutes, so you don’t have to wait too long for the party to begin.