Melody Tan, whom you’d probably know better as @meowiie, is a woman on the move. That much her #travelinspo ’gram feed makes known. Rarely in one place for an extended time, the 24-year-old hops from one picture-perfect destination to the next — documenting everything in a cinematic tint to the visual delight of her 58k-strong followers.
“I’ve never been cut out for a 9-to-5 job,” she admitted. Refusal towards a sedentary lifestyle naturally led to the fruition of Âme Studio, “a bohemian and lifestyle platform”, launched in November last year. The e-label carries a charming curation of basket bags, macramé totes and homewares, each hand-crafted by the artisans she met in rural parts of Morocco, Thailand and Indonesia.
This is Melody’s successful testament that one’s pleasure can be one’s business. The unconventional girlboss didn’t stick to the traditional route, instead, carving her own path the best way she knows how.
It’s of little surprise then that the Chopard Cannes Special Edition 2018 sunglasses make for Melody’s new warm clime go-to. Not the typical summertime eyewear, they’re an antithesis to the heretofore hegemony of tiny shades. Metal frame gilded with 23-karat gold; side spoiler interlaced in ornate intricacy spun using exacting jewellery- and watch-making techniques; and larger-than-life XL round lens finished with a reflective gold flash.
Designed under the two-decade partnership between Chopard and the Cannes Film Festival, this year’s special edition eyewear is an homage to the Swiss fine jeweller’s polished excellence and the revered cinema fete’s long-standing glamour. In exquisite options of yellow gold and rose gold, these show-stoppers are made for those who dare to challenge the norms. Those unafraid to go against the grain. Those the likes of Melody.
Here, Melody tells us about her label, what the “girlboss” phrase entails, and the best way to pull off the Chopard Cannes shades.
The Chopard Cannes Special Edition 2018 sunglasses are available at W Optics in Suntec City and Alexis Eyewear Boutique in Ngee Ann City.
I was inspired to start a bohemian lifestyle platform that would share not only my travels but the cultures and stories of the people I meet. The site is still really a work in progress but for the last few months, I have run the e-store, buying little souvenirs from some of my travels from Morocco, Thailand, Vietnam and Indonesia. I was particularly inspired from my first trip to Morocco in 2015. I loved the country, the culture, its people and wanted to be able to share it with the world.
Communication definitely, especially with the people I work with in the more remote regions of Indonesia and Morocco. My goal is to be able to co-create or design an entire line of products inspired by the destinations I’ve travelled to with the artisans I meet — but with communication barriers and long distances, it’s proven to be very hard. I wish I could base myself in these destinations for months at a time just so I can continually get inspired and create.
It means to be able to just do you, as simple as that. I’ve never been cut out for a 9-to-5 job — but I get to live life by my own terms and I love that.
I have a small button nose so for a pair to be able to fit on my nose is a first! I like my shades to stand out. A pair of shades could really spice up a simple outfit.
My style is vintage-inspired and a bit bohemian. I like to think it’s free-spirited. I like experimenting with styles but sometimes I get comfortable too, like in a crop top and jeans or t-shirt and some pinstriped pants. I love simple beautiful things.
It’s an outstanding pair of shades and the gold is very striking so definitely something understated to balance them. I’d probably wear something plain like a boyfriend jacket with some vintage mom jeans or a simple oversized white shirt dress like Jacquemus’.
Photography: Jeff Chang
Photography assistant: Alif
Stylist: Josiah Chua
Hair and makeup: Eric Tan (PaletteInc) using NARS Color and Keune
Wadrobe in order of appearance: Laced blouse by Nina Ricci from The Outnet; jacket by Jacquemus, Melody’s own; white Dress, Melody’s own; white knit top by Iris & Ink.