For a while now, Marina Bay Sands has come up often as the spot for some of the finest debuts for luxury brands in Singapore. Say, with Missoni’s recent flagship boutique and Moncler’s massive marbled storefront — all exciting additions in 2019 alone. Now Milan-based jeweller Pomellato has also joined fellow big names, like Tiffany & Co. and Bulgari, by setting up its latest flagship boutique at Marina Bay Sands. The latest stylish resident of The Shoppes takes up prime position next to Bayfront MRT, displaying its colourful gem-encrusted creations by the storefront for all to see.

Pomellato
(Image credit: Pomellato)

To be sure, this isn’t Pomellato’s first foray into Singapore. The luxury brand had a longtime presence in Hilton Shopping Gallery before closing in 2018. But in recent times, under the Kering Group, Pomellato has been working to get its name out into global consciousness beyond just its iconic Nudo rings. With Chiara Ferragni on board as the face of the brand– a fact well-established at her much-publicised wedding — Pomellato is ready to make impressions.

 

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That is what shoppers can expect at its new Marina Bays Sands flagship. Like its many boutiques overseas, the Singapore flagship was designed with a ‘jewellery box’ in mind. In Pomellato’s case, that’s the signature red lacquer ‘takeaway’ box with black borders and cushy interiors.

Unsurprisingly, Pomellato’s flagship is dressed in Montenapoleone red and from the facade to its interiors. Glass displays at the storefront are back by custom-made gold grills, paying homage to Pomellato’s edgy chain-linked Brera collection. Within, the boutique is a nod to the interior design ethos of the late 1960s. Bold blocks of colour meet custom-made vintage graphic carpets.

 

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The centre display puts the spotlight on the latest creations: the festive-exclusive take on the gold Brera bracelets, speckled with coloured gemstones, a pastel selection of the Nudo rings and the limited edition rose-gold Orsetto teddy bear pendants. The side displays are dedicated to Pomellato’s best- sellers: the stocky Nudo rings with gem-encrusted bands and the youthful M’ama non M’ama collection with smooth cabochons.

But serious spenders should direct their attention to the bamboo-like pillars which are dedicated to rotations of Pomellato’s high jewellery pieces. These flank the way to the more exclusive lounge area with navy blue sofas, a comfier gathering spot to discover Pomellato’s savoir-faire.

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Jasmine Tay
Senior Writer
Jasmine Tay is the dining, culture and jewellery writer. She makes fine silver jewellery and causes mini-explosions in the kitchen when she can't afford fancy dinners. Sometimes she tells people what she thinks about art, and binges on the music of Danzig when they don’t agree.