You would never think that a relatively small accessory like a watch would have profound effects on the environment, nor have the ability to make a noticeable difference. These firms however, are changing that mindset, one watch at a time.
Sustainability has been a massive buzzword for the past few years. Never mind that there’s now a giant trash vortex called the Great Pacific garbage patch between Hawaii and California, estimated to be three times the size of France. Half of the world’s tropical forests have also been cleared, and as Sir David Attenborough has brought to our attention on Netflix’s “Our Planet”, walruses are falling off cliffs due to the lack of sea ice in the Arctic.
Then there are mines which source for gold unethically while causing irreversible topological damage to the planet. As an industry that constantly taps into raw materials, precious stones and metals for production, it’s about time watch manufacturers paid more attention to being kinder to the environment.
To get you started on your journey, here are five watches that celebrate sustainability.