Located on what must be one of London’s prettiest streets, the Charlotte Street Hotel has been welcoming guests to its bespoke, boutique experience for over 15 years now and doesn’t show any signs of slowing down. Originally a dental warehouse, this hotel looks nothing like its former incarnation, instead, extensively renovated by co-owner Kit Kemp, the space now houses 52 bedrooms and suites, a lobby area and two drawing rooms on the ground floor, as well as a bar and brasserie, three private meeting and dining rooms and even a gym.

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The facade of the hotel invites you to spend some time people watching.

The interiors of the hotel were created to have a contemporary, British feel, and while the design has changed little in the last ten years, it still retains that essence beautifully. In true British fashion, the devil is in the details from hand painted furniture, to the wallpaper featuring wood printing techniques to a very special collection of art.

Location:

The hotel is easily accessible from Tottenham Court Road station and easy walking distance from the main shopping districts for Bond Street and Oxford Street. It’s a great place to start a tour of London, which done on foot, could take you as far as Embankment.

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The hotel has a quaint but contemporary design.

If you don’t feel like going so far, Charlotte Street itself is bursting with a plethora of restaurants and bars that are perfect for anyone looking to discover what its like to live like a local in the area. Expect lots of post-work drinkers to fill the street, though intriguingly enough that noise won’t travel through the hotel, which still remains peacefully quiet in the late hours.

Rooms:

The hotel is made up of just 49 rooms and three one bedroom suites which take the top floor of the hotel. The suites are open plan and offering interesting views of the London rooftops. Don’t expect towering, soaring views here, the hotel has not changed the height or facade of its building, so the views are of London rooftops with buildings in the distance — which is quite a nice, quaint change from soaring hotels.

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The gorgeous bedroom area of Room 501.

We stayed in Room 501, one of the suites available. The mix of old and new had was immediately welcoming with warm colours of fuchsia and greens making it hard to leave. While the rooms have a decidedly old-world-done-new charm, the bathrooms are all modern luxury. Done up in marble, the suite bathroom features a large bathtub (complete with waterproof remote). The suite is a great place for one to recline in, but also invite guests to enjoy as the large living room space includes a long couch and chairs.

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No two rooms in the hotel are alike.

Little touches made the room a joy to stay in, from the USB charging points at the bedside table, to the vintage record and record player you were welcome to use, there was a sense that the room had been designed to be enjoyed and lived in. Two flat screen TVs were available both in the bedroom area and living room.

Bath products are just as unique as the rest of the hotel, designed by Kit Kemp called Rik Rak.

Facilities:

The hotel’s brasserie Oscar greets you as you enter the hotel and more often than not seems to be filled with beautiful people enjoying the summer daylight and a good cocktail. It’s also where the hotel serves up breakfast for guests with a nice balance of indulgent and healthy. There’s fresh fruit and a variety of granola for the health-conscious, with more indulgent bacon and eggs on the menu as well.

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Oscar has a contemporary and welcoming feel.

The hotel features its own cinema which can seat up to 75 people and is where they run their Film Club programme. While it does not have a spa, treatments are provided by Soholistic and can be enjoyed in the comfort of one’s own room. There is also a gym which while compact, provides you with all the equipment you might need, as well as personal training sessions.

Verdict:

The Charlotte Street Hotel is perfectly located on a street that’s just about as cool as it is, and the attention to detail in the design and creature comforts makes this a great place to get a “quintessentially British experience.” These days that term has been bandied around so often but for us, it means a level of quality in both design and service that is so good it almost belongs to a bygone era.

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Homey enough for a long stay in the city.

This hotel was opened in 2000 and still doesn’t feel old — which is a pretty mean feat for a hotel. This can only be put down to the owner’s involvement and commitment to keeping it in line with their vision. With its high level of comfort and an inviting feel to the rooms, the hotel is perfect for a long stay in the city that gives you ample time to enjoy it.

The Charlotte Street Hotel is a partner hotel of Jacada Travel, which can help to arrange a stay at the hotel during one of their London tours.

A deluxe room at the hotel starts at £370 while the Penthouse Suite begins at £915.

15 Charlotte Street, London W1T 1RJ, 020 7806 2000, www.firmdalehotels.com